A well-known abstract journal, emphasizing inspirational and humanistic care, it is famous for providing rich chicken soup for the soul and life wisdom, with a realistic and warm content style, and students read preferred magazines outside of class
Founded in August 2003, the content style of Yilin is realistic and warm, and it usually uses stories and life experiences to attract readers. In the promotion of values, "Yilin" emphasizes inspirational and humanistic care, and is a leader in the category of magazines in China.
Yilin Group, China's high-quality student media group, highly influential inspirational education group, and China's girls' literature publishing base. It has first-class three-dimensional publishing, pioneer education, and women's brand business. Since its establishment in 2003, Yilin Group has developed from only one magazine of "Spring Breeze Yilin" to a large-scale youth cultural communication media group with more than 200 employees and annual sales of nearly 700 million yuan.
Yilin Group currently has 11 kinds of periodicals and magazines, including "Yilin", "Yilin Juvenile Edition", "Yilin Composition Materials", "Yilin Little Lady", "Yilin Children's Picture Book" and other periodicals with a total monthly circulation of more than 3 million copies; More than 200 new books are published every year, of which more than 600 varieties are on sale, and most of them are best-selling varieties, and there are counters in thousands of bookstores across the country; Yilin Group has vigorously developed and expanded the fields of original publishing and new literature, and the number of original signed authors has reached 150; Expand distribution channels in an all-round way, and distribute more than 1,000 customers in online and offline markets; The strength of Yilin's new media business leads the industry, with 2.82 million fans on Yilin's official Weibo and 1.6 million fans on Yilin's official WeChat; Yilin Group has become an online and offline integrated all-media platform, with a readership of 500 million people, and Yilin's products cover a range of ages from infants and toddlers to primary and secondary schools, white-collar workers and salaried people, and have won a high reputation among young students, schools, teachers and parents. The overall scale efficiency and profitability of the group have reached an unprecedented glorious situation.
After more than 10 years of tempering, from the initial periodicals and magazines in the early days of its establishment, it has won the title of student magazine media with leading circulation in China, to the extension of vertical fields such as the education industry in an all-round way, and then to the horizontal and cross-field development of the entertainment industry.
