Xinhua Winshare Publishing & Media Co., Ltd., a listed company, is a modern enterprise that is well-known for completing the integration of the main business resources of state-owned publishing and distribution by market-oriented means, and is specializing in the editing, publishing, retail, distribution and e-commerce of books, textbooks and audio-visual products

Xinhua Winshare Publishing & Media Co., Ltd. (hereinafter referred to as "Winshare") was established in 2005 by Sichuan Xinhua Publishing Group, and was listed on the main board of the Hong Kong Stock Exchange in May 2007, becoming the first H-share listed company in the domestic publishing industry. In August 2010, Winshare acquired 15 publishing units under Sichuan Publishing Group in a market-oriented manner, opening up the publishing and distribution industry chain. In August 2016, Xinhua Winshare successfully returned to A and became the first "A H" publishing and media enterprise in China. As one of the first batch of enterprises to achieve the reform of China's cultural system, Winshare has been at the forefront of the country's reform and development, and is the vanguard of China's publishing and distribution industry and the leading enterprise in the publishing and media industry in the western region.

With the mission of inheriting Chinese civilization and leading the development of the industry, Winshare has intensively cultivated the publishing and distribution industry chain, and has planned a layout in the fields of publishing, newspapers and periodicals, printing, logistics, store management, e-commerce, education services, etc., and implemented the operation of the whole industry chain. Its 11 book publishing units and 13 newspaper and periodical brands have created high-quality masterpieces in the content industry; Covering more than 150 retail stores in the province, an education subscription network composed of 114 branches, and more than 800 supermarket outlets in first-tier cities across the country have built a strong physical sales network; Winshare has established a nationwide logistics and distribution network based in Chengdu, Beijing and Wuxi to provide support for the rapid development of online and offline business. Winshare's printing business and sales of printing materials are in the leading position in Southwest China; While consolidating its core advantages in the field of traditional publishing and distribution, Winshare has built Winshare.com, September.com and China Publishing and Distribution Trading Cloud Platform, which has become a leading brand in the field of e-commerce of publications in China, promoting the upgrading and transformation of the domestic publishing and distribution industry. Winshare has developed the leading "Youjiao" digital classroom in China and built the Sichuan Provincial Education Resources Cloud Platform, which is the main promoter of China's education informatization. While developing the main business of publishing and distribution, Winshare is also involved in the cultural and entertainment industries such as film and television, art, and music. At the same time, we will actively carry out the cultural "going out" business, promote the combination of culture and finance, carry out capital management, expand new markets, create new profit growth points, and provide new impetus for the development of enterprises.

In 2015, Winshare achieved sales revenue of 5.58 billion yuan, profit of 620 million yuan, and total assets of 10.74 billion yuan. Winshare has achieved remarkable results in reform and development, and has been awarded the honorary titles of "China Publishing Government Award - Advanced Publishing Unit", "National Press and Publication System Advanced Collective", "National Advanced Unit for Cultural System Reform", "National Cultural Export Key Enterprise" and "Digital Publishing Transformation Demonstration Unit".

Facing the future, Winshare will focus on promoting two transformation strategies, from a single publishing and distribution group to a comprehensive publishing and media group with a full industry chain, and from a traditional cultural industry group to a modern cultural service group. Focusing on market competitiveness, cultural influence, and industrial expansion, we will build the core competence of enterprise development, "strengthen the main business and refine the industry", and strive to become a comprehensive cultural service group with international influence.