
Hubei Province is a large-scale state-owned publishing and media cultural industry group, and a large-scale cultural media enterprise with a complete publishing industry chain such as publishing/printing/distribution
Founded in 2004, Changjiang Publishing & Media Group (hereinafter referred to as "the Group") is a large-scale state-owned publishing and media cultural industry group in Hubei Province. In 2009, the group completed the transformation and restructuring, and established a group company; At the end of 2011, the main business was listed as a whole, and the first state-owned cultural listed company in Hubei Province, Changjiang Publishing and Media Co., Ltd. (hereinafter referred to as Changjiang Media; Stock Code: 600757).
The group has 11 subsidiaries, of which the listed company "Changjiang Media" controlled by the group has 24 subsidiaries, including: Hubei People's Publishing House, Changjiang Literature and Art Publishing House, Changjiang Newspaper and Media Group and other 10 book and newspaper publishing units; Changjiang Digital Publishing & Media Co., Ltd. and Hubei Bosheng Digital Publishing Co., Ltd. 2 digital publishing companies; Hubei Xinhua Bookstore Group, Hubei Xinhua Printing Company and other 9 professional cultural units; Changjiang Media Yingjue Yi Company and other 3 overseas subsidiaries. Among them, Ai Lifang Company, a subsidiary of Changjiang Children's Publishing Group, was listed on the New Third Board in April 2016.
Insist on putting social benefits in the first place, strictly abide by the "two bottom lines" of political orientation and product quality, and stand up to the main business of publishing. The group has successively created a series of national key cultural publishing project books, such as "Chinese Dictionary", "Chinese Dictionary", "Jingchu Library", "China Education Reform Series", etc.
Adhering to the implementation of the "one company, one product" boutique publishing strategy, increasing capital investment, and successively launching a large number of high-quality masterpieces such as "Yongzheng Dynasty", "Zhang Juzheng", "Wolf Totem", "100 Chinese Children's Literature Classics in a Hundred Years", "Wang Zhongzhong Neurosurgery" and so on. In 2016, more than 14.3 million copies of the two sets of Chinese culture readers were shipped, and they entered 10 provinces (cities) such as Hebei, Heilongjiang, Shandong, and Yunnan, becoming a national brand. In 2016, the company's book market share exceeded 3.2%, ranking fourth in the country. Among them, Hubei Fine Arts Publishing House has long ranked first in the similar publishing market; Changjiang Juvenile and Children's Publishing House (Group) and Changjiang Literature and Art Publishing House are among the top three publishing houses of their kind in the country. The Yangtze River Newspaper and Media Group, a subsidiary of the group, has 24 kinds of newspapers and periodicals, and is one of the state-owned publishing groups with the largest variety of newspapers and periodicals in the country, among which the monthly circulation of newspapers and periodicals such as "Primary School Students' World", "Junior High School Students' World" and "Everyone's Digest Daily" exceeds one million copies.
Adhere to culture to benefit the people, prosper the publishing and cultural industry, and improve the scientific and cultural quality of the whole people. Xinhua Bookstore Group, a subsidiary of the group, has 80 distribution branches and is one of the "Top 100 Enterprises in the National Service Industry", and has built 394 distribution outlets, including a 24-hour bookstore - Jiuqiu Bookstore, a hospital characteristic bookstore - Jiuqiu Bookstore of Zhongnan Hospital, and a local characteristic bookstore - Hong'an Red Bookstore, and has a first-class large-scale publication distribution logistics base in China and the most complete distribution channel system in the province.
Adhere to the integrated development of traditional publishing and digital publishing, and actively move towards digital transformation. The Group has key cultural and creative projects such as the Yangtze River Digital Culture Industrial Park and the Hubei Creative Culture Industrial Park, and has initially formed a digital innovation operation system of a digital industrial park (Yangtze River Digital Culture Industrial Park) and three basic information systems (digital content resource library, collaborative compilation system and ERP system), and has carried out strategic cooperation with Alibaba and Xiaomi Technology.
Adhere to the strategy of rejuvenating the enterprise with talents. A group of professional and innovative talents have won the titles of "Taofen Publishing Award" and "Hubei Cultural Celebrity", and have been selected into the "Four Batches" Talent Project and Industry Leading Talent Program of the Propaganda Department of the CPC Central Committee. The Group is further implementing the "Ten Hundred Thousand Talent Training Plan", focusing on cultivating 10 leading figures, 100 elite talents in traditional industries and new formats, and 1,000 backbone talents.
Disseminate new knowledge and highlight humanity. Facing the future, the group will implement the "3 3" grand strategic plan in accordance with the goal of becoming a national backbone cultural enterprise, and strive to build a leading "four forces" (strong strength, communication power, credibility and influence) new media group in the country through the deep integration of culture and market, culture and capital, culture and science and technology, culture and the real economy, so as to contribute to establishing the cultural self-confidence of the Chinese nation and improving the national cultural soft power.