Ruder Finn Public Relations Consultants (Beijing) Co., Ltd., one of the top 10 public relations firms, was founded in the United States in 1948, engaged in consumer product marketing/corporate image management/crisis management, and provided public relations services to companies/government agencies and non-profit organizations
Ruder Finn Public Relations was founded in 1948 and is headquartered in New York, USA. With more than 60 years of history, Ruder Finn is a full-service global public relations firm that has grown to become the world's second largest independent public relations firm.
Its global business involves the marketing of consumer products, corporate image management, crisis management, etc. Providing public relations services to more than 250 companies, government agencies and non-profit organizations around the world.
For more than 60 years, Ruder Finn has guided clients through the challenges of communications and communications in a dynamic and rapidly changing world, coordinating relationships with the public, guiding public opinion, attitudes and behaviours, and providing clients with a highly personalized professional service that benefits from a comprehensive understanding of domestic and international markets.
Ruder Finn's mission is to pursue continuous excellence, provide strategic support to our clients, and achieve the best results.
罗德公关的主要客户: 奥迪、李宁、乐途、兰博基尼、BP、米其林、波音、大众集团、微软、罗氏、DHL、麦格劳-希尔、B&O、通用电气医疗部、花旗集团、卡地亚、爱马仕、欧莱雅、阿联酋航空、加拿大旅游局、诺华、强生、GSK、新加坡证券交易所等。
Ruder Finn Asia was founded in 1989 and is headquartered in Singapore. Ruder Finn entered the Chinese market in 1996. The main business includes consumer goods, technology (B2B and consumer goods), crisis and emergency management, financial services, medicine and healthcare, etc., and customer services include customer relations, media relations, marketing communications/product launches, large-scale event management/sponsorship, crisis and emergency management, partnerships, corporate internal communications, government relations/public affairs, indirect products, media training, etc.
Ruder Finn currently has offices in Beijing, Shanghai, Guangzhou and Hong Kong, and has extensive experience managing PR projects across the country. For more than a decade, Ruder Finn has established close relationships with media outlets across the country and has very strong media control. The company employs Chinese employees as the main backbone of its business. In 2000, Ruder Finn was named the most powerful and influential PR firm in China's automotive industry in a survey conducted by Gallup China.
In China, Ruder Finn provides clients with healthcare, technology and consumer communications services. In 2001, Ruder Finn's China Pharmaceutical Department was officially merged into Ruder Finn Public Relations, and Ruder Finn China Pharmaceutical Department has become the largest multinational pharmaceutical public relations team in China.
