Founded in 2002, it is a professional integrated digital marketing solution provider, providing digital marketing services such as media marketing, public communication, and social marketing, with branches in Shanghai, Chongqing, Guangzhou and other places

Founded in December 2002, New Idea Interactive provides customers with smart marketing solutions across the entire value chain by virtue of its advantages in research insights, strategic creativity, and media delivery output from big data. Over the years, New Idea Interactive has transformed from a digital marketing agency focusing on serving the automotive industry to a digital industry group to promote the sustainable marketing growth of the brand.

Based on Brand, New Idea Interactive has created a new "CIG Marketing Growth Rule-Brand 4.0", which builds marketing growth on the cornerstone of "digital customer lifetime marketing value", combines "data operation" and "user operation" to help enterprise partners shape an intelligent marketing innovation system, and uses the "Brand 4.0 value co-creation ring" as a lever to incorporate the "brand-user value co-creation marketing ecology", and finally realize the dual improvement of marketing effectiveness and marketing efficiency, and realize digital brand equity Long-term growth of digital commerce.