EyePosture Trading (Shanghai) Co., Ltd., originated in Japan in 1988, thin aspherical lenses are the standard configuration of JINS glasses, and is committed to providing users with "best lenses" solutions

Introducing high-quality, high-performance glasses at "the most reasonable price on the market".

"Good stuff is definitely expensive." This is the impression that people have always had of the price of glasses. In order to subvert this idea, JINS has issued a number of challenges. One of them is the SPA model that uses private label specialty retailers from the beginning to the end of the process from planning to production, distribution, and sales. Through this model, we have achieved a thorough reduction of unnecessary costs and provided the most reasonable prices in the market while maintaining the high quality and high performance of our products.

"Thin aspherical lenses" that maintain a natural field of vision are our perfect pursuit

Thin aspherical lenses are standard in JINS eyewear, and the manufacturer has a worldwide reputation as a reliable partner. Compared to spherical lenses, aspherical lenses have less distortion, a natural field of view, and the advantage that the lenses do not thicken too much, even if the power increases. In addition, in order to achieve the comfort of customers when wearing glasses, JINS provides the "Best Lens" plan, in which all elements such as the thickness of the lenses, weight, and the clarity of the field of vision are optimized according to the power of the customer's eyes.

We provide you with unprecedented "lightness" and "wearing comfort"

Fatigue can occur after wearing glasses for long periods of time. This may be due to the weight of the glasses themselves or their shape that does not match the shape of the wearer's face. In order to eliminate this small annoyance when wearing glasses, JINS has developed its own ultra-lightweight glasses, the "Air frame®". In addition, we pay attention to the subtle curves of the nose pads and temples, and the curvature of the Asian face and head is also refined, and the best data curvature can be obtained by studying and analyzing the shape of the Asian face and head. You can be sure to experience first-hand the lightness and unprecedented wearing comfort of JINS glasses after wearing them once, as well as the joy of their unique design and color.

The modern way of life has given rise to a new habit of "eye care".

Whereas eyewear has always been used to correct vision, JINS' "functional goggles" have new functions such as eye protection and helping to improve eye health. Due to the proliferation of computers and smartphones, there are growing concerns about eye fatigue or physical effects, and JINS has long been aware of this. We have developed "JINS PC®" that eliminates symptoms such as eye strain, and effectively blocks the blue light emitted by the display.

In order to adapt to the increasingly diverse lifestyles of modern people and the increasing awareness of health, we have also launched a number of functional goggles that can protect your precious eyes from wind and sand, dry weather, ultraviolet rays or impacts.

Easy to buy and comfortable to wear. We will create a "space full of discoveries" for everyone.

Since it is rare to buy glasses, of course, you must carefully choose a style you like. In order to meet the psychological needs of customers, JINS stores have put a lot of thought into it. For example, the layout of the store is full of warm atmosphere and attaches importance to the comfort of customers when they come to the store; The merchandise display cases are arranged in an orderly manner, allowing customers to easily browse through the store's wide range of more than 1,200 items for easy shopping. In addition, our after-sales service is also quite complete, including free replacement of nose pads and six-month lens warranty. All of this stems from the consistent pursuit of JINS, which aims to make customers have a pleasant and comfortable time at JINS stores and can purchase products that exceed their expectations.

As a "Service Expert" and "Eyewear Expert"

We want to meet the needs of all our customers. Based on this idea, JINS attaches great importance to the development of its staff. All staff members have a professional eye and insight and are able to respond flexibly in any situation. For example, in order to make each customer's glasses wear the most comfortable, we will refraction or adjust them, and provide perfect after-sales service. We believe that we need to improve not only the quality of our products, but also the skills of our staff, so that we can provide services that truly satisfy our customers.