
Henan Baoshida Glasses (Chain) Co., Ltd., founded in 1987, is a subsidiary of Baoshida Group, which integrates optometry education/R&D and production/remote processing/computer automatic customer return visit/mobile service/online sales and online spectacle selection
BEST is transliterated into English as Baoshida, which means the best. Pursue perfection, do the best. It not only represents our eternal pursuit of the goal, but also marks the company's dedication to professional perfection, implying the company's good desire to change the vision.
With such a concept of Baoshida Group in 2000 by the current chairman of Mr. Zhang Honglin in Hong Kong, its predecessor was founded on October 1, 1987 in Pingdingshan City, Henan Province a small store, after 25 years of ups and downs, has become the top three leaders in China's optical retail industry, the group to professional services, the spirit of care for the purpose, with integrity (sincerity, keep promises) attitude, learning (humility, unity of knowledge and action) consciousness, hard work (forge ahead, Never give up), the consensus of the team (work together, share and share), and the pursuit of gratitude (virtue, selfless dedication) are the service concept, providing a unique and extraordinary shopping experience for outstanding people and customers who pursue high quality.
Henan Baoshida Eyewear (Chain) Co., Ltd. has become a leader in the eyewear market in Henan and even in China with the core retail concept and the spirit of perfection. High-end shopping malls and flagship stores provide an extraordinary luxury eyewear shopping experience with gorgeous environments, attentive service, professional requirements and top eyewear brands loved by noble people. Professional stores present fashionable and unique eyewear series to customers with standardized promotion, wide coverage, and popular avant-garde touch; The school district stores with bright colors and lively colors provide trendy and innovative eyewear styles for young people who are at the forefront of trends.
Henan Baoshida Glasses (Chain) Co., Ltd. in the continuous development, and gradually build a perfect group industrial park, become a unique industrial chain for store expansion support, and cooperate with Essilor Group of France, Kikuchi Optometry Professional School of Japan and Taipei Optometry Center of Taiwan, with an investment of 20 million to set up a professional optometry school; equipment supply with in-depth cooperation with Nideck in Japan; System Integration Software Development Center; Invest 5 million to set up a commercial space showcase factory; The garage lens factory and hard contact lens factory will be built with an investment of 50 million yuan; brand operation companies, investment companies, consulting and management companies; The e-commerce center and remote processing system that have been put into operation are readily available, which will open up Baoshida's pursuit of glasses to a higher level.
Behind the three words of Baoshida, it contains the lofty and noble concept of perfection that we are committed to shaping, the pursuit of better in the true sense, and at the same time reflects the perfect professional quality and meticulous service that Baoshida Group strives for.
The pursuit of perfection drives the company to move forward unremittingly, and we are looking forward to the unlimited potential of the eyewear market. In just 25 years, Baoshida Group stores in Beijing, Shanghai, Henan, Shandong, Shanxi, Wuhan and many major cities in China, currently have more than 236 chain stores, more than 2,000 employees, 2 doctors of optometry, more than 20 optometrists, more than 180 senior optometrists, the group is still committed to expanding, To provide international professional fitting services and better and more advanced fashion glasses for customers all over China, Baoshida has been awarded the "China Famous Trademark".
In 2011, the company invested 600 million yuan to establish the Central Region Glasses Industrial Park in the industrial agglomeration area of Pingdingshan City, filling the gap of no glasses production in central China.