Shanghai Yinglun Baby Children's Products Co., Ltd., Mima, advocates the concept of "first-born space" sleep, and provides modern maternal and infant life solutions with products such as strollers/cribs/baby home textiles/infant underwear/maternal and infant products as the core

British baby i-baby is a well-known brand of high-end babies and children in China, founded in 2008. Designed by the famous American designer Bridget Kelly, it comprehensively advocates the sleep concept of "the first space for newborns", the travel concept of "5S world stroller", with strollers, cribs, baby home textiles, baby underwear, maternal and infant products, etc. as the core, through independent original design and overseas famous brand agents, to provide modern maternal and infant life solutions for the new generation of parents who pursue quality of life, so that the next generation of Chinese can grow up noblely!

At present, i-baby has settled in high-end shopping malls and large-scale shopping malls in first-tier cities such as Beijing, Shanghai, Hangzhou, Chengdu, Nanjing, Chongqing, Wuhan, Shenyang, etc., and has formed long-term strategic alliances with high-end brands in high-end confinement clubs and maternity and child hospitals.

From 2010 to 2011, i-baby successfully hosted the "China High-end Baby Industry Global Summit" for two consecutive years, and was personally encouraged by Mr. Kazuo Inamori, the "Saint of Management", to "respect God and love people" and "sincerity". In 2013, it successfully acquired the Dutch Lollipop baby brand, and in the same year, it won the "Marketing Communication Summit Case Award" at the China Advertiser Summit and Jinyuan Award.