A well-known brand in the maternal and infant chain industry, focusing on 0-3 years old / satisfying 3-6 year old users, and is committed to providing high-end products and services for professional pregnant women, infants and children

Founded in 2003, Beibeixiong Maternity, Infant and Child Chain Commercial Co., Ltd. (hereinafter referred to as "Beibeixiong") is a professional maternity, infant and child chain retail enterprise focusing on 0-3 years old, satisfying users aged 3-6, and providing high-end products and services.

Beibei Bear is currently mainly engaged in 15 categories of children's clothing, children's shoes, maternity clothing, bedding, milk powder, children's nutritional food, diapers, cleaning and care, toys, lathe chairs, household products, baby products, maternity products, etc., and has cooperated with many internationally renowned baby brands to obtain sales authorization, and the products on sale cover more than 2,000 brands and more than 40,000 SKUs.

Over the past 13 years, Beibei Bear has adhered to the direct operation of all stores, and as of June 2016, it has more than 220 directly operated stores, more than 270 nursery teachers, including 116 senior nursery teachers, more than 3,000 professional employees, and 3 million loyal members. At the same time, Beibeixiong deepens the omni-channel business model with a high degree of online and offline integration, comprehensively deploys e-commerce platforms such as JD.com, Tmall, Suning, and Miya, integrates supply chain resources at home and abroad, and continuously provides the best maternal and infant products and services for global consumers.