List of product brands > Face makeup > Makeup tools > Cotton pads > Cotton cotton brand rankings Updated: 2025-02-21

2025 cotton brand ranking

【2025 Cotton Cotton Brand Ranking】Relying on the big data of the whole network, cotton cotton brands selected according to cotton brand awareness, brand strength, word-of-mouth evaluation and sales popularity (in no particular order): Clé de Peau Beauté, Unicharm, Selena Marumi, Lily bell, The Ginza, IPSA, Koh Gen Do Gangwon-do, Shiseido, Ebelin, SEPHORA, ALBION, PurCotton, Cotton, MUJI, Watsons, Cotton, If you are looking for what brand of cotton pads is good? This cotton brand ranking list is for your reference only.

TOP.1

Clé de Peau Beauté 肌肤之钥 Japan

Cl de Peau Beaut, a lady-level skincare brand under the Shiseido Group, referred to as CPB, has an excellent product reputation and exquisite packaging, and has won the PENTAWARDS Gold Award, known as the Oscars of packaging design, several times. CPB has only one cotton pad, and with its outstanding performance, it has twice entered the Japan COSME Awards, and in 2016, it won the top three in the cotton sector. The cotton pads on the market are usually made of absorbent cotton or non-woven fabrics, and the skin-friendliness is general, and the higher-grade cotton pads will use silk and silk to enhance the skin feeling, and CPB's silk cotton pads are one of the representatives. This cotton pad is infused with natural silk, and the surface layer has a silky sheen visible to the naked eye, which is smooth to the touch and full of softness, and the skincare process is extremely comfortable. Its ability to absorb and release water is good; Moreover, the overall structure is solid, and it will not fall off the chips after repeated friction; The large, moderately thick design is suitable for daily light makeup, and can be removed with just one sheet. The only drawback of this item is that the large size of the area means that the amount of absorption is more, and it cannot save water milk well; Fortunately, it can be torn into two pieces for use, and it must be...

1

Score

88

popularity

14453
TOP.2

Unicharm Japan

Unicharm Japan Co., Ltd., the market leader in baby and feminine care products in Asia, has a good reputation in Japan and abroad for its cotton care products, such as diapers, sanitary napkins, paper towels, etc. In the field of cotton pads, Unicharm's Silcot series has been popular for a long time, with 4 subdivided products for different functions and use scenarios, and the star product 1/2 water-saving cotton pad is especially well received by the majority of users, and has been firmly on the sales throne of Japanese cotton wool for ten consecutive years, and firmly occupies the first place in the beauty products department of the Cosme Awards. Obviously, the outstanding water-saving ability is the biggest advantage of 1/2 water-saving cotton pads. It is made of pulp and rayon, and its texture is like a sponge, soft when exposed to water, and it is not easy to deform; It is highly absorbent and reliable, and only a small amount of lotion is needed to soak the entire cotton pad, making it ideal for pairing with high-end and expensive emulsions to avoid waste. However, strong water-saving capacity is often accompanied by high permeability, and 1/2 water-saving cotton pads are prone to dripping after being oversaturated, so it is necessary to control the amount of water when wetting. The shape of the 1/2 water-saving cotton pad is rectangular, without pressed edges, and the sides are wavy lines.

2

Score

85

popularity

13047
TOP.3

SELENA Maruzo Japan

Founded in 1941, Marumusan is a major supplier of raw cotton in Japan, with its own cotton fields and a full set of natural cotton production and processing equipment, its pure cotton non-woven fabric technology is at the world's leading level, and cotton is also its star product, with excellent quality and real price, it enjoys a good reputation in the Japanese market. Marumi's two most acclaimed cotton pads are tear-off cotton pads and organic cotton pads. Maruzan organic eco-friendly cotton pads once topped the sales list of Nichia cotton pads, and Japanese skin beauty master Chizu Saeki has also recommended this cotton pad many times. Organic environmentally friendly cotton cotton is made of pure cotton, cotton from planting to production, are completed in their own cotton fields, factories, unbleached, fluffy texture, soft touch, sensitive skin use does not need to worry about irritation. The thick texture ensures good water absorption, and most of the water can be analyzed when wiping the emulsion. Cotton pads that focus on organic or primary colors have always been popular, but most of them are not satisfactory in terms of integrity, and this one is no exception because of its fluffy structure and no pressure on all sides...

3

Score

85

popularity

10155
TOP.4

Lily bell 丽丽贝尔 Japan

Lilibel is a brand of Lily of the Valley Co., Ltd., which mainly produces medical dressings, sanitary products, etc., and its product quality fully meets the standard requirements of the Japanese pharmaceutical company, and has obtained the US FDA certification. As the main product of Lilibel, cotton is the most abundant product line among many brands, covering a variety of use scenarios, from general ultra-thin and soft models, pat re-infiltration models, thickened double-effect models to luxury skin beauty cotton models. Lilibel's cotton pads are known for their comfort and softness, and they are extremely popular in the Hong Kong market, while Watsons in mainland China is second only to Watsons' own brand in sales. The sales champion is the cotton double-sided cotton pad, which is the brand's classic style, with a large-capacity package of 222 pieces, and the price is only about 15 yuan, and the price advantage is very prominent. The material of fine staple cotton is not only slender and soft, but also has excellent water absorption, and the edge design ensures that the water is not easy to leak, and can be evenly precipitated. However, its shortcomings are also obvious, although there is a pressing reinforcement structure, the flocculent situation still exists, so it is more recommended for wiping...

4

Score

84

popularity

15581
TOP.5

The Ginza Japan

Like CPB, The Ginza is also Shiseido's top skincare brand, and the special thing is that The Ginza is basically non-advertised and has a very limited sales range, only available at The Ginza main store in Ginza, Tokyo, the Imperial Hotel boutique and the duty-free shop at the international airport. At present, The Ginza has a total of 15 products, and cotton pads account for 2 of them. The Ginza's cotton pads, which are available for exfoliation (white) and lotion (pink), are made of natural cotton with a soft-touch texture and are designed with a certain degree of purpose in mind. The cuticle version has a relatively rough texture and stronger friction, but compared with other brands' cotton pads that focus on exfoliating or removing makeup, such as Unicharm's 1/3 labor-saving makeup remover cotton pad, The Ginza does not have outstanding advantages. Moreover, the integrity of this cotton pad is average, it is easy to lose dandruff in use, and when used on the beauty instrument, there will even be a serious rubbing situation, compared to its low price, the performance is not ideal. Cotton pads for lotions in pink packaging,...

5

Score

83

popularity

19280
TOP.6

IPSA Japan

IPSA, a well-known Japanese skin care brand, also from Shiseido, has a star product self-regulatory circulation beauty skin serum, for which a matching cotton pad, silk cotton pad, this cotton is often used as a cheap CPB, and CPB and other high-end cotton pads are recommended together. This cotton pad is one of the few cotton pads made of silk mixed with pure cotton, which is soft to the touch and excellent skin-friendly, and the experience of wiping is comparable to that of a lady-grade cotton pad. However, because the texture is thick and absorbent, the characteristics of water consumption are also obvious. However, its structure is orderly, and before wet compress or wiping, tear off a single layer to use, which can effectively save lotion. Many users who prefer silk cotton pads will regard this cotton pad as a cheap alternative to CPB silk cotton pads, after all, it is easy to fluff after repeated friction, and the integrity is slightly lacking This shortcoming, the material and sense of use are quite close to CPB, and the price is only half of CPB, boxed 120 pieces, the unit price is about 45 yuan, and the cost performance is very high. Because it is not wear-resistant enough, it is more recommended to use it for wiping water emulsion or wet...

6

Score

80

popularity

18340
TOP.7

Koh Gen Do 江原道 Japan

Founded in 1980, Gangwondo is a well-known Japanese makeup brand, driven by its star product, Hydra Beauty Sunscreen Foundation, and related makeup remover products also have good sales. In the first half of 2015, it won the first place in the Japan Cosme Cotton Awards, and it is also one of the representative brands of Japanese cotton pads in China. This cotton pad is made of organic cotton, without any chemical treatment, no bleaching, no dyeing during the production process, cotton is flexible at the same time, and it is less irritating to sensitive skin. Organic cotton pads generally have some integrity issues, but this one has a sturdy structure, although there is no edge, and there is no fluff when used, which is very rare. Similar to Muji's primary cotton pads, tiny cotton seeds can be seen on the surface, but it doesn't affect the user experience. This cotton pad is very good in water absorption and water release, the thick texture absorbs enough water, and the moisture can be released evenly, but it is inevitable to cause waste.

7

Score

75

popularity

14373
TOP.8

Shiseido Japan

Shiseido, a Japanese beauty and skin care giant, is involved in many fields such as skin care and makeup, clothing, and food, and has many well-known brands. SHISEIDO'S COTTON PADS ARE AVAILABLE IN THE LOCAL MARKET: BEAUTY UP COTTON, COTTON FOR SKIN CARE AND PREPARE COTTON, ALL OF WHICH ARE MADE OF PURE COTTON AND HAVE SIMILAR OVERALL COMFORT PERFORMANCE. In the test, the water absorption and water release performance of the care model is the best, and it is more suitable for DIY water film or wiping water lotion. In terms of integrity, the silky soft model performs the best, it will not be deformed when it is rubbed repeatedly in the makeup removal process, while the other two models have obvious rubbing during use. In terms of price, the price of the care model (80 pieces) is about 30 yuan, and the silk soft model is about 14 yuan (70 pieces), both of which belong to the mid-end price of cotton pads. However, none of the above three models have entered the mainland market, and it is difficult to buy them. Shiseido's online flagship store in Chinese mainland has only one cotton pad, and its basic performance is good...

8

Score

75

popularity

6090
TOP.9

Ebelin Germany

Ebelin is the private label of DM, Germany's second largest beauty supermarket, specializing in the production of a variety of beauty tool kits, known for its high cost performance, and is a household name in Germany, and many of DM's products have won the German Quality Evaluation Quality Award. Ebelin cotton pads are the number one selling cotton pads in Germany and have a good reputation in Germany. This cotton pad belongs to the common round cotton pads in Europe and the United States, its texture is delicate and soft, the thickness is moderate, due to the use of two sides of the differentiated design, one side is smooth cotton surface, the other side is diamond-shaped embossing, it can take into account both cleaning and wiping scenes, and the cleaning power is strong, can easily remove heavy makeup and nail polish; When wiping the emulsion, it can also release moisture evenly, and it is not irritating to the skin. The disadvantage of this cotton pad is that the double-sided design has a certain thickness, and the absorption volume is large, which will inevitably consume more water emulsion, which is why it is most suitable for makeup remover. In addition, its packaging design is also very exquisite, using a drawstring opening, the opening is located below, the user can hang and fix the cotton pad, and take it out directly from the bottom when using, which is convenient and hygienic. ...

9

Score

73

popularity

18309
TOP.10

SEPHORA Sephora France

Founded in 1969, the French retail cosmetics brand Sephora, headquartered in Paris, currently has more than 1,700 stores in 31 countries around the world, including nearly 300 brands. Its own brand has a good reputation in China, and the cotton pads are exquisite in workmanship and affordable prices, and it has been selected as the favorite cotton pads in The Beauty Look Book. The best-selling double-sided cotton pad, the pattern is exquisite, the water locking and integrity are good, the amount of water is moderate, there is a double-sided design similar to Ebelin divided into mesh and smooth surface, taking into account the function of cleaning and skin-friendly care, good cleanliness, eye and lip makeup can be easily removed, suitable for makeup removal, smooth surface is used for wiping water emulsion, it is also very smooth, 225 pieces of large-capacity packaging, about 39 yuan. Another best-selling product, makeup remover cotton pads, 70 pieces of portable travel size, is a regular-sized round, made of natural cotton, the texture is fluffy and soft, the skin is good, the surface has a wavy texture, and it is comfortable to wipe the water lotion, and the unit price is 19 yuan. ...

10

Score

73

popularity

20005
TOP.11

ALBION Japan

Albion, born in 1956 in Tokyo, Japan, is one of Japan's high-end cosmetics brands. Penetrating milk and toning essence that are good at penetrating technology, is one of the star products of Albin, and is also loved by many Chinese female users. Although it is a cotton pad specially designed for water emulsion, the large size of the face cotton pad is used to wipe the water emulsion, and the performance is not ideal. The texture of this cotton cotton cotton is thick and fluffy, and there is no problem with the skin-friendly touch, but it is more water-consuming in use, and it adopts a non-pressing edge design, which is not complete, and it is easy to lose hair and damage when used for wiping, and the sense of use is not too good. It has a single box of 120 tablets, the price is about 30 yuan, and it is more recommended to use it with water emulsion for wet compresses. Another high-grade ultra-soft cotton sheet with a high degree of softness as the selling point, relatively speaking, has a better texture and fits the face well, but it also performs unsatisfactory in terms of integrity, the price of a single box is 50 yuan (120 pieces), cost-effective...

11

Score

71

popularity

14946
TOP.12

PurCotton Cotton Era Guangdong

Cotton Times is a domestic cotton products brand founded in 2009, which has inherited more than 20 years of professional technology and production experience of the parent company Wenwen Medical Group in the medical cotton products industry. The cotton face towel in the cotton era is of solid quality and excellent to use, and it has been a great success after its launch, and it is also very popular with related cotton skin care tools, such as cotton pads; Its cotton has the advantages of being flexible and delicate, not easy to fall off, and has an excellent reputation, and is the leading domestic cotton brand. The classic natural beauty cotton cotton cotton pad has excellent performance in a variety of use scenarios, and it is an all-round cotton pad. It is made of pure cotton non-woven material, which is more comfortable to the touch, on the basis of good water absorption and water release, the integrity is outstanding in the affordable cotton pad, although there is no edge design, but it is used in the test for beauty instruments and nail polish removal, and it can still remain intact, without dandruff and without rubbing. This cotton pad is used for makeup removal and wet compresses, and a single cotton can also be torn into 4 sheets for use, saving use...

12

Score

70

popularity

13246
TOP.13

Beys Shanghai

In 2007, the founder Zhou Qing acquired the French brand Beauty Blend (which is not the same brand as the well-known beauty tool Beauty Blender) and founded Shanghai Bei Lan de Household Products Co., Ltd., which is mainly engaged in the manufacture and sales of beauty tools and care tools. Cotton pads are the main category of Beilande, and together with the face towel of the same cotton products, it accounts for most of the sales, from the earliest two double-sided cotton pads, to now it has developed ultra-thin, five-layer and water-saving models, which can basically cover the water film, wipe the water lotion, remove makeup and other use scenarios. The double-sided double-effect cotton pad is an ideal choice for wiping water and removing makeup. Its design is similar to that of European and American cotton pads, it is a three-layer, two-sided differentiated design grid surface responsible for cleaning, silky surface is delicate and skin-friendly, both sides are pure cotton non-woven fabric, and the overall touch is good. The middle layer of long-staple combed cotton has strong water absorption, and the edging design makes it not easy to leak water. In the test, it showed good integrity, and after multiple taps and wipes, it didn't...

13

Score

70

popularity

9296
TOP.14

MUJI Japan

Muji, a minimalist Japanese brand, has a wide range of more than 7,000 categories, and is mainly sold in physical stores. It is positioned as a affordable mass brand in Japan, but in recent years, it has gained a large number of fans in China with its unique style, especially among urban youth. At present, MUJI has a total of 5 cotton pads with different functional positioning, with a unit price of 20-40 yuan, which is one of the choices of consumers who pursue cost-effectiveness. The classic primary color makeup is a natural and safe selling point, which is really popular, but the primary color cotton wool generally has the disadvantage that the structure is not strong enough, and it is also very prominent on this item It is easy to fall off and rub when it is used to remove makeup, and it will also leave debris on the face after wet compress, and the use experience is poor. The upgraded version, a single 90*70mm primary color cotton pad, also has the same problem, which is difficult to meet the basic use experience, so both are not recommended. Relatively speaking, the edging cotton at the same price is much better, its structure is solid, with the edging design on both sides, to ensure better integrity; Suck...

14

Score

68

popularity

13322
TOP.15

Watsons Hong Kong

Watsons is one of the oldest pharmacies in Hong Kong, with more than 3,200 stores in 438 cities in Chinese mainland, and is a well-known retail chain of health and beauty products in China, which is loved by female consumers. There are also many users who choose to buy cotton pads offline in a high-consumption category, and Watsons, which has a wide range of stores and is deeply rooted in the hearts of the people, is undoubtedly the first choice for buying cotton pads offline. Watsons' own brand cotton pads are the highest in the store, with low prices and high cost performance, sales are far ahead of other brands. The best-selling non-woven cotton pad has good integrity, although the texture is light and thin, and it is a non-pressed edge design, it is not easy to deform when pulled hard. It has good water absorption and water release, and is suitable for wet compresses, but care needs to be taken to control the amount of water to avoid waste. This cotton pad is about 10 yuan a box, a total of 180 pieces, a lot cheaper, even if it is used as a disposable towel, there is no need to feel distressed, suitable for people who usually consume a large amount. Another type of edging cotton pad is also popular, which is a thick makeup remover cotton pad. It...

15

Score

65

popularity

11235
TOP.16

Cotton Forest chekiang

The domestic cotton brand, founded by Hangzhou Craftsman Technology Trading Co., Ltd. in 2012, involves cotton pads, face towels, eye masks and other cotton products. The fresh and lovely hand-painted packaging of cotton products is very eye-catching, and has been recommended by many beauty bloggers, and the official flagship store was once sold out, making it a leading brand in the field of cotton wool. However, some copycat merchants have appeared to use the trademark of Miansen to produce cotton pads without authorization, which has caused many adverse effects on the reputation of Miansen, for which the company has twice sued the infringer in court in order to protect intellectual property rights. The main item in its cotton pads is thin cotton pads, and this single product is very affordable, and the comprehensive performance is relatively average. It uses the most common non-woven material on the market, with a cross-grid design, which is soft to the touch but not smooth, and its biggest advantage is that it has strong cleaning power, and it is light and thin without water; The 10*10mm folds in half twice into a piece, and the unfolded usable area is large enough, and its water absorption and water release are also good. Because this cotton pad is too light and absorbs less, it is used to remove light makeup on the whole face, at least...

16

Score

62

popularity

8643

Brand Included Brand Claim

List of related product brands

Top cotton brand rankings

1 20005
SEPHORA Sephora

Founded in 1969, the French retail cosmetics brand Sephora, headquartered in Paris, currently has more than 1,700 stores in 31 countries around the world, including nearly 300 brands. Its own brand is in the middle
2 19280
The Ginza

Like CPB, The Ginza is Shiseido's top skincare brand, but the special thing is that The Ginza is basically non-advertising and has a very limited sales range, only in Ginza, Tokyo's main store in Ginza, the Imperial Hotel boutique and the international airport duty-free shop
3 18340
IPSA

IPSA, a well-known Japanese skin care brand, also from Shiseido, has a star product self-regulatory circulation beauty skin serum, for which a matching cotton pad is specially designed, silky cotton pad, this cotton pad is often regarded as a cheap C because of its good sense of use
4 18309
Ebelin

Ebelin is the private label of DM, Germany's second largest beauty supermarket, specializing in the production of a variety of beauty tool kits, known for its high cost performance, and is a household name in Germany, and many of DM's products have won the German Quality Evaluation Quality Award. Ebelin cotton pads are sold in Germany
5 15581
Lily bell 丽丽贝尔

Lilibel is a brand of Lily of the Valley Co., Ltd., which mainly produces medical dressings, sanitary products, etc., and its product quality fully meets the standard requirements of the Japanese pharmaceutical company, and has obtained the US FDA certification. Cotton pads serve as the main of Lilibel
6 14946
ALBION

Albion, born in 1956 in Tokyo, Japan, is one of Japan's high-end cosmetics brands. Penetrating milk and toning extract, which are known for their penetration technology, are one of the star products of Albin, and are also loved by many Chinese female users
7 14453
Clé de Peau Beauté 肌肤之钥

Cl de Peau Beaut, a lady-level skincare brand under the Shiseido Group, referred to as CPB, has an excellent product reputation and exquisite packaging, and has won the PENTAWARDS Gold Award, known as the Oscars of packaging design, several times. CPB has only one cotton pad, which has been used twice for its excellent performance
8 14373
Koh Gen Do 江原道

Founded in 1980, Gangwondo is a well-known Japanese makeup brand, driven by its star product, Hydra Beauty Sunscreen Foundation, and related makeup remover products also have good sales. The only cotton pad item organic cotton pad, in Japan has a good reputation, Zeng
9 13322
MUJI

Muji, a minimalist Japanese brand, has a wide range of more than 7,000 categories, and is mainly sold in physical stores. It is positioned as a reasonably priced mass brand in Japan, but in recent years, it has gained a large number of brands in China with its unique style
10 13246
PurCotton Cotton Era

Cotton Times is a domestic cotton products brand founded in 2009, which has inherited the professional technology and production experience of the parent company Wenwen Medical Group in the medical cotton products industry for more than 20 years
11 13047
Unicharm

Unicharm Japan Co., Ltd., the market leader in baby and feminine care products in Asia, has a good reputation in Japan and abroad for its cotton care products, such as diapers, sanitary napkins, paper towels, etc. In the field of cotton pads, Unicharm's Silcot series is all the rage
12 11235
Watsons

Watsons is one of the oldest pharmacies in Hong Kong, with more than 3,200 stores in 438 cities in Chinese mainland, and is a well-known retail chain of health and beauty products in China, which is loved by female consumers. Cotton pads are a high-consumption product
13 10155
SELENA Maruzo

Founded in 1941, Marumotan is a major supplier of raw cotton in Japan, with its own cotton fields and a full set of natural cotton production and processing equipment, its pure cotton non-woven technology is at the world's leading level, and cotton is also its star product, with excellent quality and substance
14 9296
Beys

In 2007, the founder Zhou Qing acquired the French brand Beauty Blend (which is not the same brand as the well-known beauty tool Beauty Blender) and founded Shanghai Bei Taste Household Products Co., Ltd., which is mainly engaged in the manufacture and sales of beauty tools and care tools, and its independent research and development
15 8643
Cotton Forest

The domestic cotton brand, founded by Hangzhou Craftsman Technology Trading Co., Ltd. in 2012, involves cotton pads, face towels, eye masks and other cotton products. The fresh and lovely hand-painted packaging of cotton products is very eye-catching, and has been recommended by many beauty bloggers
16 6090
Shiseido

Shiseido, a Japanese beauty and skin care giant, is involved in many fields such as skin care and makeup, clothing, and food, and has many well-known brands. Shiseido's cotton pads are available in the local market

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Cotton cotton brand rankings

2025 cotton brand ranking

Clé de Peau Beauté 肌肤之钥 Japan

Unicharm Japan

SELENA Maruzo Japan

Lily bell 丽丽贝尔 Japan

The Ginza Japan

IPSA Japan

Koh Gen Do 江原道 Japan

Shiseido Japan

Ebelin Germany

SEPHORA Sephora France

ALBION Japan

PurCotton Cotton Era Guangdong

Beys Shanghai

MUJI Japan

Watsons Hong Kong

Cotton Forest chekiang

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