List of product brands > Face makeup > Makeup tools > Eyelash curler > Eyelash curler brand rankings Updated: 2025-02-21

2025 Eyelash Curler Brand Ranking

【2025 Eyelash Curler Brand Ranking】Relying on the big data of the whole network, eyelash curler brands selected according to the brand awareness, brand strength, word-of-mouth evaluation and sales popularity of eyelash curlers (in no particular order): SUQQU, KEVYN AUCOIN, Shu Uemura, Surratt, Shiseido, MAQuillAGE, Tarte, MUJI, KOJI, Kai Beiyin, If you are looking for what brand of eyelash curler is good? This eyelash curler brand ranking list is for your reference only.

TOP.1

SUQQU Japan

In 2006, the high-end cosmetics brand of the Japanese daily chemical giant Kao Group won the Marie Claire International Beauty Awards, known as the Oscar of the cosmetics industry, and authoritative beauty magazines such as ELLE and COSMOPOLITAN also praised SUQQU. According to a Japanese poll, SUQQU is the number one top makeup brand among women over the age of 30. In 2013, SUQQU's eyelash curler won the MSN JAPAN Bronze Award, and its reputation is excellent. The lateral curvature is flatter, which conforms to the Asian eye contour, and is wider than the average eyelash curler, which can take care of all the eyelashes from the tip of the eye to the tail of the eye. The top is designed with a bump that inserts into the eye socket when the eyelashes are pinched, supporting the eyelids to expose the base of the eyelashes, making it easy for users with swollen or droopy eyelids. Unlike other brands of rubber pads, which are semi-curved, SUQQU's rubber pads are square in shape and have a stiff texture, which can easily clip a beautiful curl. As the most universal eyelash curler for Asian eyes, SUQQU is priced at around 180 yuan. When faced with a lot of eyelash curlers, SUQQU is definitely the most worthy choice. ...

1

Score

84

popularity

14185
TOP.2

KEVYN AUCOIN United States

Kevyn Augin is the only makeup artist to have won the Fashion Designers Association of America award, and has served world-famous film and television stars such as Elizabeth Taylor, Audrey Hepburn, Whitney Houston, and has been selected as one of the 100 most influential people in the world of fashion. The eponymous makeup brand he founded is not expensive and is known for its quality, and its eyelash curler is one of the must-have tools for supermodel Derry Hemingway's makeup bag. Its width is narrow, and the curvature is its biggest feature, which allows users with inner double, round eyes or swollen eyes to easily clip the eyelashes at the head and tail of the eyes without pinching the eyelids; The pads are very tough and apply more force to the lashes when clipping, so they can maintain volume and curl for a long time without applying mascara. Unfortunately, at present, it can only be purchased through overseas shopping or on behalf of the country, and the price is about 130 yuan. AS THE NUMBER ONE EYELASH CURLER ON THE RANKING RANKING OF AMERICAN BEAUTY RANKS, USERS WITH EYE SHAPES MAY WISH TO GIVE IT A TRY. ...

2

Score

82

popularity

6315
TOP.3

Shu Uemura 植村秀 Japan

A master professional makeup brand originated from Japan, it was acquired by L'Oréal, the world's largest cosmetics group, in 2002 and became its first Japanese brand. Shu Uemura is a brand with a very artisan temperament, and many of its pieces are classics, and the eyelash curler is one of its trump cards. Not only did it sell first on Amazon in Japan, but it was also awarded the title of Best Beauty Tool by the Cosmopolitan Beauty Awards, with Madonna's makeup artist Gina Brooke and Beyoncé's makeup artist Miley Lonac both praising the eyelash curler in major media outlets. With a width of 3.3 cm and a height of 1.0 cm, Shu Uemura's eyelash curler has a larger curvature than similar products, making it suitable for eye shapes with slightly raised eyeballs or deep eye sockets. The design is also ingenious, with the top slightly curved outwards so that the metal edge does not press the metal edge against the eye when it needs to be lifted upwards. It should be noted that Shu Uemura's other partial eyelash curler has a poor reputation, the width is unreasonable, the arc is very flat, and the upper part is designed to be abrupt, and it is easy to reach the eyebrow bone when the eyelashes are clamped, so it is not recommended to buy. The two Uemura Shu eyelash curlers are 180 yuan, and it is recommended to match them with mascara...

3

Score

79

popularity

12674
TOP.4

Surratt United States

Founded by Hollywood's top makeup artist Troy Surratt, the eponymous label is home to singer Adele, Victoria's Secret Angel Adriana Lima and Oscar-winning actress Charlize Theron. Surratt is popular with foreign makeup influencers and beauty media, with beauty bloggers such as Wayne Goss often recommending its eyeshadow and blush in makeup videos, and its eyelash curler has been rated as one of the best beauty tools by the authoritative beauty website ALLURE. Compared to similar products, Surratt's eyelash curler is more suitable for slender eye shapes, because it has a flatter curvature and narrower width, and users with slightly swollen eyes can easily clip the eyelids, resulting in an uncomfortable experience. Surratt's design is exquisite and luxurious, with an elegant style of all-black matte, and is equipped with flannel bags and cartons for individual packaging, which is very suitable for personal use or gifting, and the price of overseas shopping or purchasing is about 200 yuan. ...

4

Score

76

popularity

5951
TOP.5

Shiseido Japan

Founded in 1872, its products have been sold in 85 countries around the world, becoming Asia's No. 1 and world-renowned cosmetics group. Shiseido has won the Grand Prix Award at the IFSCC Congress (International Federation of Cosmetic Chemists' Societies) six times in a row, and is the world's largest cosmetics group with the most awards. When it comes to makeup tools, Shiseido has also been highly regarded, with its foundation brushes and eyelash curlers being regular visitors to the COSME Awards. The Shiseido 213 eyelash curler is a favourite for flat eyes, with a head height of only 0.8cm, a gentle curvature, a narrow width and a metal edge that curves outwards to better fit the eyelids and make them less likely to get caught in the eyelids. The rubber pads of the 213 eyelash curler are soft, and the curvature of the clip is relatively smooth, and it is not easy to form a stiff 90 right angle, but it may be a little discounted in terms of durability. However, because the curvature is slightly smaller, the eyelashes at the tip and tail of the eyes cannot be taken care of, and it is impossible to clip them all at once. The official price is 120 yuan, and there are many fakes of this eyelash curler on the e-commerce platform, and the price is uneven, so it is recommended to buy it from official channels. ...

5

Score

75

popularity

8637
TOP.6

MAQuillAGE 心机彩妆 Japan

MAQUILLAGE, endorsed by the well-known Japanese model Kiko Mizuhara, is a makeup brand under Shiseido that focuses on the young market. Its products have won many COSME awards, and it is also one of the most popular cosmetics brands for tourists visiting Japan. MAQUILLAGE's eyelash curler is cleverly designed, with a wider and thicker clip at the top than similar products, and when working with the softer rubber pad on the lashes, the force is evenly distributed, making it difficult to clip the lashes at 90 right angles. Similar to the 213 eyelash curler, MAQUILLAGE's curvature is relatively flat, which cannot take care of the fine eyelashes at the tip and tail of the eyes, so novice makeup users need to practice more to avoid pinching the eyelids during multiple clips. The price of the Japanese counter is about 65 yuan, and with its obvious curl and brand reputation, this price is very worth starting. ...

6

Score

74

popularity

11224
TOP.7

pie United States

Founded in 1999, Tarte is considered one of the fastest-growing cosmetics companies in the U.S. market in recent years, with total sales of $68 million in 2013, up 30% year-over-year. In 2014, it was acquired by KOSE Group, Japan's third largest cosmetics company, for 135 million yuan, and became its main leader in entering the international market. Tarte has a proven track record of creating eye makeup, and her eyelash curler has been listed in INstyle's Best Beauty Buys several times and is one of the best eyelash curlers by RANK STYLE. Tarte's grip design is very distinctive, the grip position is wrapped with a thick layer of glue to make it easier to hold, and the limited edition launched every year will also replace the glue with small rhinestones or pearls, which has a luxurious texture and a very high appearance. Tarte's eyelash curlers are rounded and wider, making them suitable for large, round eyes. At present, there is no purchase channel in China, it is recommended to go to the Tarte official website to buy eyelash curler sets, which come with a mascara sample, and the price is about 130 yuan. ...

7

Score

73

popularity

7117
TOP.8

MUJI Japan

The largest Life Style Store in Japan, with stores in 27 countries and regions around the world, including Europe, America, East Asia, Southwest Asia and Oceania. MUJI has a well-known reputation and reputation that is coveted by its peers, and its portable eyelash curlers are often recommended, so much so that specialty stores are often out of stock. The most striking feature of this eyelash curler is the completely open sides, which are perfect for pinching real and fake lashes. However, due to its slower curvature, it is not suitable for users with bulging eyes or eyes that are too round. Although the MUJI portable eyelash curler is made of plastic, the texture is hard but not brittle, the force is reasonable everywhere, and the tail also provides a replacement core. If you don't have a lot of budget and have flat and slender eyes, MUJI's eyelash curler for only 45 yuan is definitely the best choice. ...

8

Score

72

popularity

16922
TOP.9

KOJI 蔻吉 Japan

Founded in 1927, it developed and launched Japan's first false eyelashes in 1947, and is now a leading manufacturer of false eyelashes and various makeup tools. KOJI has a variety of eyelash curlers, and users can choose according to different eye shapes. Among them, the most popular is the NO.73 ultra-wide-angle eyelash curler, which has been strongly recommended by the program "Woman I am the biggest". It is up to 3.4cm wide and does not curve too much, making it suitable for Asian women with big eyes. Another eyelash curler with a bow is also widely acclaimed, with a more sloping curvature at the top than the average eyelash curler, which can take care of the fine hairs at the end of the eyes and easily clip out the radial curl. However, this design can easily get caught in the eyelids, so you need to be careful when using it in front of the mirror. KOJI also has eyelash curlers for slender eyes, flat eyes and swollen eye shapes to choose from, with an average price of less than 100 yuan, which is a very cost-effective choice. ...

9

Score

71

popularity

8015
TOP.10

kai shell seal Japan

Shell Seal Co., Ltd. is the largest tool manufacturer in Japan, which has been in business for more than 100 years, and its products have a market share of 75% in Japan. In addition to producing excellent knife supplies, Beiyin's beauty tools are also widely praised by consumers. Its eyelash curler is the leading seller on Nichia and is recommended by Ruili as one of the best eyelash curlers. Shell Print's eyelash curlers are all portable in design, with a gentle curvature and elastic rubber pads, which can easily clip the roots of thick and hard eyelashes into a sunflower-like curl, suitable for Asian women with flatter eyes and looking for an exaggerated curl effect. The price of about 25 yuan is very affordable, but the durability of the eyelash curler has been criticized, and after three to four months of use, the lever will be significantly relaxed, which will affect the use effect. ...

10

Score

68

popularity

7970

Brand Included Brand Claim

List of related product brands

Top eyelash curler brands

1 16922
MUJI

The largest Life Style Store in Japan, with stores in 27 countries and regions around the world, including Europe, America, East Asia, Southwest Asia and Oceania. MUJI has a coveted reputation and reputation among its peers, and its portable eyelash curlers are often recommended, so much so that specialty stores are often cut off
2 14185
SUQQU

In 2006, the high-end cosmetics brand of the Japanese daily chemical giant Kao Group won the Marie Claire International Beauty Awards, known as the Oscar of the cosmetics industry, and authoritative beauty magazines such as ELLE and COSMOPOLITAN also praised SUQQU. According to a Japanese poll,
3 12674
Shu Uemura 植村秀

A master professional makeup brand originated from Japan, it was acquired by L'Oréal, the world's largest cosmetics group, in 2002 and became its first Japanese brand. Shu Uemura is a very artisan brand, and many of its pieces are classics, and the eyelash curler is king
4 11224
MAQuillAGE 心机彩妆

MAQUILLAGE, endorsed by the well-known Japanese model Kiko Mizuhara, is a makeup brand under Shiseido that focuses on the young market. Its products have won many COSME awards, and it is also one of the most popular cosmetics brands for tourists visiting Japan. MAQUILLAGE'S EYELASH CURLERS ARE CLEVERLY DESIGNED
5 8637
Shiseido

Founded in 1872, its products have been sold in 85 countries around the world, becoming Asia's No. 1 and world-renowned cosmetics group. Shiseido has won the Grand Prix Award at the IFSCC Congress six times in a row
6 8015
KOJI 蔻吉

Founded in 1927, it developed and launched Japan's first false eyelashes in 1947, and is now a leading manufacturer of false eyelashes and various makeup tools. KOJI has a variety of eyelash curlers, and users can choose according to different eye shapes. Among them, the most popular is N
7 7970
kai shell seal

Shell Seal Co., Ltd. is the largest tool manufacturer in Japan, which has been in business for more than 100 years, and its products have a market share of 75% in Japan. In addition to producing excellent knife supplies, Beiyin's beauty tools are also widely praised by consumers. His eyelash curlers are sold on Nichia
8 7117
pie

Founded in 1999, Tarte is considered one of the fastest-growing cosmetics companies in the U.S. market in recent years, with total sales of $68 million in 2013, up 30% year-over-year. In 2014, it was acquired by KOSE Group, Japan's third largest cosmetics company, for 135 million yuan, and became its entry country
9 6315
KEVYN AUCOIN

Kevyn Augin is the only makeup artist to have won the Fashion Designers Association of America award, and has served world-famous film and television stars such as Elizabeth Taylor, Audrey Hepburn, Whitney Houston, and has been selected as one of the 100 most influential people in the world of fashion. He founded the same
10 5951
Surratt

Founded by Hollywood's top makeup artist Troy Surratt, the eponymous label is home to singer Adele, Victoria's Secret Angel Adriana Lima and Oscar-winning actress Charlize Theron. Surratt is very popular with foreign makeup influencers and beauty media, as well as beauty bloggers such as Wayne Goss

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2025 Eyelash Curler Brand Ranking

SUQQU Japan

KEVYN AUCOIN United States

Shu Uemura 植村秀 Japan

Surratt United States

Shiseido Japan

MAQuillAGE 心机彩妆 Japan

pie United States

MUJI Japan

KOJI 蔻吉 Japan

kai shell seal Japan

List of related product brands

Top eyelash curler brands

MUJI

SUQQU

Shu Uemura 植村秀

MAQuillAGE 心机彩妆

Shiseido

KOJI 蔻吉

kai shell seal

pie

KEVYN AUCOIN

Surratt

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