Gaofu is the first men's skin care brand in China, and belongs to Shanghai Jahwa Company together with Herborist and Mejiajing. Like most domestic brands, affordability and a complete product line are the labels of Gough. In addition, the design of the product also reveals the Chinese style, and the red and black background is painted with the image of Monkey King and other Chinese comics. In terms of formula, it also uses Chinese herbal ingredients as the main product, and the domestic product is rich in color.
Unlike brands such as Biotherm and L'Oréal Paris, Gough does not launch products with a variety of styles and functional segments, and the entire cream range is relatively streamlined, with a total of five products, which already cover three categories: moisturizing, oil control and anti-wrinkle. Moisturizing products are divided into moisturizing lotions and strong moisturizers, with different levels of moisturization, suitable for different skin types and scenarios. The moisturizer has the most refreshing texture, halfway between toner and lotion, with good spreadability and a moisturized and light feel, making it suitable for oily skin. In the dry winter months, you can choose a strong moisturizer, which has a thicker texture and is more moisturizing.
The two products have different textures, but the two formulas are similar, with conventional moisturizers such as glycerin, ceramide and allantoin, as well as Gough's unique ingredient, Silk Road Water. The main ingredient is made up of snow lotus, cistanche bulb, wheat root and astragalus membranaceus extract, which also has a moisturizing effect. Overall, at a price of less than 100 yuan, these two moisturizing products have reached the standard in terms of effect and sense of use, and they are cost-effective. It is worth mentioning that lotions and creams are both products of the same category, and both have moisturizing as their main effect. Users do not need to use layers, if they think the lotion is not moisturizing enough, they can change to a highly moisturizing cream.
In addition to moisturizing, oil control and anti-wrinkle are obviously not Gough's strong suits. The anti-wrinkle effect of the Oil Control Balancing Lotion is weak, and the main ingredients of Rong Yao Anti-Wrinkle Essence Cream, which include botanical elements such as eucommia, golden pine leaf, sea buckthorn fruit, lock penis and goji berry, have not been proven to be effective in wrinkle treatment. This cream is still mainly based on basic effects such as moisturizing and softening.