Royal Canin, founded in France in 1980. As one of the first brands to enter the Chinese pet food market, Royal has set up factories in China, and has established extensive cooperative relations with pet stores and pet hospitals. In 2001, Royal was acquired by Mars and became a new force in the high-end segment of Mars's pet food market in China.
 
Royal products focus on diversity, and are developed according to the age stage, variety and main function. In addition to daily cat food, Royal has also worked with veterinarians to develop prescription food during illness and formula food for different growth stages, which are exclusively sold in pet hospitals.
 
In the series of different age groups, it is divided into kitten food (kittens aged 1-12 months), adult cat food (adult cats aged 1-7 years), and senior cat food (elderly cats over 7 years old).
 
Functional cat food offers five options: oral care, weight care (i.e., weight control), hair ball removal, hair grooming, and neutering care. Although there are a lot of different designs from a conceptual point of view, most of the differences in content and particles are only minor differences in content and granules, and there is not much difference in the types of raw materials.
 
Breeds of cat food include British short, American short, Persian cat, Ragdoll, Siamese cat, Maine, this series of significant differences are reflected in the design of cat food particles, taking into account the size of different breeds of cats and mandible structure, eating characteristics, different breeds of cat food provide the corresponding particle size and shape, to a certain extent to improve palatability.
 
The price of royal cat food is not low, the group purchase price is 30-40 yuan per catty, and the small size package has reached more than 40 yuan per catty. However, a careful examination of the ingredient list shows that the quality is much inferior to that of brands in the same price range, and the problem of nutritional imbalance is very prominent - the quality of animal protein is low, and the key animal protein comes from meat meal, which is often found in low-end grains. The top three with the highest content in the formula are rice, wheat, and wheat flour, while animal protein is mainly derived from processed products such as chicken meal and duck meal, although there is no specific data on the content of animal protein, but it can be basically determined that this cat food is a high-carb and low-protein product, which is not only difficult to meet the daily nutritional needs of cats, but also easy to cause gastrointestinal discomfort and other problems.
 
Young or pregnant and lactating cats need more nutrients, so the production standard stipulates that the protein content of this kind of cat food (generally referred to as kitten food) should be higher than that of adult cat food, and the domestic standard is 28%. Royal K36 kitten food is its classic item, with a protein content commitment of more than 33%, but the problems of low animal protein and high carbs still exist; Another BK34 kitten food, compared with K36, the type of ingredients is basically the same, the difference is only that the animal fat content is high, the grain content is slightly lower, so the existing problems are basically the same.
 
All in all, although the price of royal cat food is in the middle end, but the quality is average, low cost performance, compared with the same price of the brand, the main advantage is that the royal has mature production experience, and produced by local manufacturers, stable channels, quality is relatively more guaranteed. Especially when foreign brands are out of stock, or uncertain about the reliability of channels, it is relatively more reliable to choose locally produced brands.