Natural Balance, formerly known as Snow Mountain, was founded in the United States in 1989 by dietitian Dick Fan, and was acquired by Big Heart Pet Brands, the second largest pet food company in the United States, in 2015. Due to the non-standard production of Chinese cat food brands and frequent chaos, consumers tend to buy foreign brands, and Tianhengbao is one of the brands with better quality and cost-effective advantages in the 30-40 yuan file.
 
Tianhengbao officially promises to use safe ingredients, do not use refined grains such as soybeans, wheat, corn, etc., and do not use artificial chemicals or preservatives. Since the recall of several batches in 2007, Tianhengbao has set up laboratories for contaminant testing of products before leaving the factory; Each batch of products will also undergo 9 times of testing before leaving the factory to ensure quality and safety; Since then, there have been very few accidents.
 
From the formula point of view, the protein of Tianhengbao cat food mainly comes from meat meal, the fresh meat content is less, compared with fresh meat, after the secondary processing of meat meal, the protein quality is slightly lower, but the regular manufacturer production, in the case of ensuring the source, good hygiene, and not using waste materials such as fur, meat meal is a reliable source to increase the content of animal protein and control costs. In addition, although it claims to be grain-free cat food, it still has a common problem of a large proportion of carbohydrates, and its energy utilization rate is not as good as that of GO, a representative of the mid-range brand.
 
Taking the best-selling chicken salmon adult cat food as an example, the protein content is 30%, the animal protein mainly comes from chicken meal and salmon, and brown rice and oats are the second and third ingredients, indicating that this cat food has a high carbohydrate content and is not suitable for cats with grain allergies. Compared with low-end cat food, the advantage of this cat food is that it does not use a large proportion of plant protein powder, and the overall absorption and utilization rate is medium, which is commendable for cat food at this price, after all, the large packaging of this cat food (6.8kg) can usually be started at about 30 yuan per catty, the price is affordable, and multi-cat families with large expenses are also more likely to bear this expense.
 
In addition, the supply of Tianhengbao's official flagship store is unstable, and out-of-stock situations occur from time to time, so users in need are recommended to stock up on more cat food for backup.