Recommended models: Minimalist Jacket, Precip Jacket, S30380
Where there are high mountains, there are marmots, and American marmots are famous for their extreme cold resistance and warmth in the outdoor field, and their products have won Backpacker's Editor's Choice Award and Outside's Gear of the Year Award many times. As early as 1976, Groundhog introduced Gore-Tex fabric, which is one of Gore's earliest cooperative customers in the global outdoor market. In 2012, the groundhog officially entered the Chinese market, and most of its products are priced between 1,000 and 3,000 yuan, which is more cost-effective among high-end outdoor brands.
No brand can be the first in the whole outdoor product line, and in different segments, different brands occupy their own hills. What makes the marmot famous is its clothing product line, and the warm series is one of the star products. Groundhog warm clothing is made of high-quality down material with a maximum fluffiness of 900, and with self-developed Membrain waterproof and breathable fabric, to ensure that the whole garment has good comprehensive performance.
Groundhog's clothing cut is also known as "professional bionic", in the category of outdoor clothing, which is quite "discriminatory" against women, the tailoring of groundhogs is quite friendly to women, and in the case of the same size, the body-shaping effect of groundhogs is very prominent. In China, Groundhog has targeted urban consumers aged 28-45, taking into account urban business and leisure life, and is not limited to professional outdoor people.
Groundhog jackets are mainly divided into two categories: windproof and waterproof, compared with windproof jackets, groundhog's waterproof jacket styles and models are much richer, the top jacket Alpinist, the mid-range jacket Minimalist and the main cost-effective Precip all belong to the category of waterproof jacket. The acclaimed Precip jacket is only $100 for the low-profile version, the whole garment is made of NanoPro waterproof and breathable fabric developed by Groundhog, and all the crimping points are sealed with lamination, which can fully meet the needs of daily hiking and camping.
The windproof jacket is represented by the Gravity Jacket, which is the most popular soft shell for groundhogs. The clothes weigh the beauty and practicality, have a good windproof and warm effect in winter, the design is simple, the whole dress does not look a little redundant, the disadvantage is that although the dress is a soft shell, but the breathability performance is average, in addition, buyers generally reflect that the sleeves of the jacket are too long, the overall size of the clothes is large, and it is best to try it on before buying.
Compared to a new design that takes three years of repeated testing before it can be marketed, the groundhog is much more aggressive in its use of new technologies and materials, which on the one hand allows consumers to try it first, and on the other hand, many new technologies still need to be tested in terms of stability and reliability.