PERFECT ONE is a cosmetics brand launched by New Nippon Pharmaceutical Co., Ltd., and the All in one gel series is the signature product of New Nippon Pharmaceutical, with cumulative sales exceeding 30 million units from 2006 to 2015, and becoming the hottest monthly gel skin care product of the fashion magazine MAQUIA in February 2015. PERFECT ONE's All in one gel contains plant-based oily ingredients, which are more moisturizing than other gels, but will not feel oily, and are suitable for dry skin types. Due to the irritant ingredients, it is not recommended for users with sensitive skin.
 
Founded in 1992, Nippon Pharmaceutical Co., Ltd. is a company integrating the production of cosmetics, health foods and pharmaceuticals, and is a member of the West Japan Cosmetic Industry Association and the Japan Anti-Aging Medical Association. The company has a research base for the cultivation of medicinal plants that specializes in the production of cosmetics and Kampo pharmaceutical ingredients. The market outlook for the cosmetic industry is good, with sales exceeding 120% in the first quarter of March 2016 compared to the same period in 2015.