The Estee Lauder Companies, which has always been proud of the world's leading cosmetics industry, is the world's largest skincare, cosmetics and fragrance company, with many sub-brands, accounting for almost half of the well-known cosmetics brands in the United States. According to the financial report for the first half of 2016, the group's net turnover recorded 11.26 billion US dollars, an increase of 4% over the same period last year, and the eponymous flagship brand Estee Lauder contributed to it.
The Pomegranate line is Estée Lauder's flagship base anti-aging product line, with moisturizing, repairing and antioxidant at its forefront. Among the several products, the best stroke review is the night cream, which combines multiple moisturizers with lecithin and cholesterol to ensure the moisture content of the skin and the repair of the sebum film; The core ingredients in the group's star product, the small brown bottle, are also reflected in the night cream, and ingredients such as yeast ferment lysate filtrate can promote cell regeneration, and also play a positive role in antioxidant and brightening the skin. In addition, from the choice of oils, emulsifier formulations and preservative systems, this product reflects the completely different development ideas of traditional brands. Fatty acids of natural origin are combined with a small amount of pomegranate seed oil and maru fruit palm butter, the choice of emulsifier is very gentle, and the use of polyols as a preservative system makes the overall structure very avant-garde.
The texture of the night cream is thick but silky, and it doesn't slick easily on the face, but for large dry skins, this bottle of night cream alone may not be enough to moisturize. If you like a clearer skin feel, you can choose the fresh brightening cream of the Pomegranate series, which has a gel texture that absorbs quickly and does not rub mud; In addition to the original formula, the newly added peony extract helps to brighten and whiten the complexion, which is perfect for summer.
The multi-effect smart cream is also one of the big hits, and it has won the second place in the cream category of the best skincare list in I-VOCE2014. Although the active ingredients are also comprehensive, they are not new, and they are still positioned as a basic anti-aging moisturizing cream. The texture is more oily than that of red pomegranate, and it becomes light and thin and easy to absorb when it encounters hand temperature.
The three 50ML creams are all under 1,000 yuan, 590 yuan for red pomegranate gel, 620 yuan for night cream, and 820 yuan for multi-effect Zhiyan cream. If the price is within the budget and there is a demand for anti-aging in the early stage, Estee Lauder is indeed a choice that is not easy to make mistakes.