Lancôme, which has a lot of reputation, has many fist products, but when it comes to the palace level, it is the "Black Gold Cream of Beauty". The black gold cream is priced at 3880 yuan to become Lancôme's most expensive cream, with a black bottle with a light gold cap and a scoop that also matches black and gold, which looks low-key and luxurious. Today's black gold cream has been updated in 2018, and the second generation of black gold cream still takes the healing of aging as the first appeal, and the formula is also the same: it is specific to the active ingredients, and does not add a variety of functional formulas, it still uses L'Oréal Group's anti-aging and Pro-Xylane as the main ingredient, which can repair aging fibroblasts and keep the skin elastic.
 
Bosein carries the banner of formula, supplemented by caprylyl salicylic acid, hydrolyzed flax, etc., so that nutrients are more likely to penetrate into the stratum corneum, improve the skin texture of blemishes, and its calming and anti-inflammatory effect. Since capryloyl salicylic acid also has a micro-exfoliating effect, it is not friendly to users with sensitive skin and thin stratum corneum, in this regard, Black Gold Cream is similar to SK-II Big Red Bottle, both are "icing on the cake" type products, not repair creams. Due to the danger of salicylic acid to pregnant women, it is recommended that pregnant women take a detour with lactating users.
 
Rose extract is the "soul" of the black gold series, although rose extract has a certain antioxidant and anti-aging effect, but the effect of plant extract is far less than that of scientific and technological ingredients such as bosein, and only plays an auxiliary role in the composition. As the signature of the black gold cream, similar to the saffron in the YSL Tibetan Gold Luxury Cream, the so-called "one in a million" rose selection method is just a gimmick, and its main role is to enhance the style of the expensive cream, so users should not trust the brand introduction.
 
Although it is not possible to "cure" aging, it is more than enough to deal with dry lines and false fine lines caused by work and rest. Black Gold Cream uses glycerin, babassu seed oil, etc. as a moisturizing base to moisturize and plump the facial skin, so that the skin is stretched and plumped, and fine lines are stretched and filled.
 
The black gold cream is the ultimate in use. The creamy cream is light and non-oily, with good ductility, no mud and no stickiness on the upper face, smooth skin feel, and the rose aroma in the cream is refreshing, turning the bland skin care process into a kind of enjoyment. The complexion is visibly brightened and can be maintained until the next morning, but for desert skin, the moisturizing condition is relatively weak, so it is recommended to use it in summer.
 
Lancôme's brand impression is similar to that of Sisley and Helena, giving people a sense of maturity and calmness. However, Lancôme's audience is not limited to 30-year-old skin, in addition to the black gold pet cream customized for mature skin, Absolue series cream and no-makeup snowflake cream are more suitable for 25-year-old young age for anti-aging purposes, and the audience is wider than Sisley and Helena. The price range of Lancôme cream is larger, as low as 500 yuan and as high as 4,000 yuan, compared with the latter two, Lancôme appears more approachable and more popular with consumers in second- and third-tier cities.