Founded in 1990, Snaina has many significance for the development of China's children's footwear industry: in 1998, Sinina opened China's first children's shoe brand store in a shopping mall in Shanghai; In 2007, formulated by the China Leather and Footwear Research Institute, Sinina became the responsible drafting unit of the "China Children's Leather Shoes Industry Standard".
 
As the earliest children's shoe brand in China, Sina is very professional. According to the different stages of infant and child growth, Sina has corresponding foot health solutions, and the 3D foot shape assessment system can scan and analyze children's feet, quickly evaluate foot shapes, and recommend shoes on demand. If the baby at home has a slight foot problem, it is recommended to go to the Sinena store for a foot shape assessment, and then buy the right shoes to correct the foot problem.
 
Sina has two sub-brands, one is Sinina, the other is Sinina Zhiyue, the price of Zhiyue is one level lower than Sinaina, both are below 200 yuan, and the price of Sina is in the range of 150-500 yuan. There are many children's shoes in the store, especially girls' leather shoes, which are diverse and innovative, covering the age range of 2 to 12 years old, and can meet the needs of most occasions.
 
Sinaina has strict quality control, the standard is higher than the national standard, the quality is excellent, and it has won the titles of "Industry Quality Benchmarking Enterprise" and "National Quality and Service Integrity Excellent Enterprise" for many times, and is a very trustworthy domestic children's shoes brand.