As the first flooring company in China to introduce laminate flooring from Europe to China, Shengxiang has a history of more than 20 years. At the end of the nineties, when most domestic enterprises were OEM for European and American flooring brands, Shengxiang adopted a reverse OEM strategy, cooperated with European and American flooring companies, and used their mature flooring manufacturing technology to build their own brands. As of 2015, the cumulative sales volume of Shengxiang flooring has reached 500 million square meters, ranking first for many years.
 
In the comparative test of the China Consumers Association, the quality of the paint film of the three-layer parquet of Shengxiang is eye-catching. Its surface wear resistance and paint film adhesion have received the highest five-star evaluation, the paint film is not easy to fall off and wear during use, and the paint film hardness and surface pollution resistance have also met the requirements of national standards, showing good durability. Its elastic modulus is 5510MPa, the static bending strength is medium to high, and the formaldehyde emission is 0.3mg/L, which is better than the national standard requirements, durable, safe and environmentally friendly. The formaldehyde emission of Shengxiang multi-layer parquet is as low as 0.2mg/L, and the elastic modulus reaches 6000MPa, which is relatively more environmentally friendly and less prone to deformation and fracture, and its durability performance is not much different from that of three-layer parquet, the quality is solid and reliable, and the price per square meter is more than 180 yuan to 400 yuan, which is worth including in the purchase list of flooring brands. However, NetEase's after-sales service survey shows that there is still room for improvement in the after-sales service level of Shengxiang.