Recommended Models:P owerport Speed 1(A2014), PowerPort PD1(A2019)
Anker was born in California, USA, but it is an out-and-out Chinese brand, formerly known as "Haiyi Shares", later renamed "Anker Innovations", founded by Yang Meng, a former engineer of Google, and people who do cross-border e-commerce should be familiar with this brand. Anker charger has the largest market share in North America, and Anker ranks 7th in the "Brandz 2018 Top 50 Chinese Overseas Brands" released by WPP™, the world's largest communication group, and Google.
Anker initially entered the e-commerce market as a low-cost mobile phone accessories brand, with 60% of the focus on mobile power banks and chargers, focusing on the U.S. market, and nearly half of its revenue came from the United States, which is why Anker would be considered a cross-border e-commerce. Over the years, Anker has become a well-known brand, with its products sold on Amazon and major retail stores abroad, most of which have received 4-star reviews on Amazon.
The so-called first-class brand is the standard, and the second-rate brand is the brand, although Anker has not yet reached the level of the standard, but it is indeed moving in the direction of the brand. Although many people think that Anker should belong to cross-border e-commerce, Anker's definition of itself is not an e-commerce company, but a product-centric brand company, which has been committed to building its brand reputation, and all its strategies revolve around brand building, which can be summed up on the basis of high-quality products, using Amazon, official website and social channels for brand building, so that fans and customers can take the initiative to help you promote your products.
These strategies have proven to be effective, and in 2016 Anker's popularity surpassed Belkin, which is the No. 1 seller of IT accessories in the United States, and in terms of website traffic, Anker ranked higher in the world, and Belkin was only slightly ahead in the United States.
Anker currently has more than 30 million fans, one-third of which are loyal users of Anker, which saves Anker a lot of promotion costs, and the net profit margin can reach more than 10%, at least 6-10 times more than other similar companies.
Although the industrial chain of the charger has been relatively mature, it does not mean that manufacturers can not do anything, Anker's entire line of chargers have applied Anker's independent patented technology PowerIQ, which can intelligently identify the input current and voltage of each device, automatically adjust the current output, and save charging time.
According to Anker's product strategy, almost all products will be divided into 3 grades, and the number of products in each gear will not be very large. The low-end is mainly cost-effective, the mid-range products have two branches: function leadership and design leadership, and high-end products take into account both function and design. The same is true for chargers, the highest-end is the Powerport SPEED series, at least one interface supports PD/QC fast charging, Elite and "Powerport digital" The maximum power of a single port can only reach 12W, strictly speaking, it is not fast charging, but Elite focuses on multi-port fast charging, which can reach 12W when multiple devices are connected, and "Powerport digital" will divide the power equally. No matter which series, the more charging interfaces, the greater the total power, and the higher the price.
Among the products on sale in China, the 149 yuan Powerport Speed 1 30W fast charge (A2014) is relatively the most cost-effective, using a folding plug, PC ABS material shell, the overall shape is rounded, the body is very small, and it is more convenient to use indoors or go out. A2014 uses the Ombo OB2632 main control Wei Quan WT6632F protocol chip, the material is very sufficient, the weight reaches 105.9g, supports PD3.0 protocol, compatible with QC scheme, can charge Macbook, in the 30W PD charger is a very good choice. However, the A2014 only has a Type-C charging interface, which is not suitable if you need to charge multiple devices at the same time.
If you just charge mobile phones and tablets, PowerPort PD1 (A2019) is also more suitable, it also supports PD fast charging protocol, 5V/3A, 9V/2A two output gears, maximum output power 18W, support Apple mobile phones released in 2017 (iPhone8/8 Plus), Apple tablets, some Android mobile phones, etc., the official claim is that you can charge 50% of the iPhone in half an hour, and it is more than an hour faster than the original charger when fully charged. However, there is also only one Type C interface,The price is128element,Compared with A2014The price difference is not big,But it has reached the price of 99 yuan,If you are not in a hurry, you can wait for the price to be right before buying。
It should be noted that Anker does not have electric toothbrush replacement heads, electric toothbrushes, toothbrushes, air pillows, inflatable pillows and other products, and the Anker trademark of these categories has been preemptively registered in overseas markets, and the pirated trademark is Shenzhen PINENG Digital Technology Co.Ltd.