With the advent of the smartphone era, a large number of mobile phone external camera manufacturers have emerged in the market, and Olloclip is a pioneer and leader among them. As early as 2011, Olloclip launched a 3-in-1 lens developed for the iPhone 4 and reached a cooperation agreement with Apple North America. In June 2012, Olloclip was launched on Apple Stores and official websites around the world, becoming one of Apple's officially recommended iPhone photography accessories brands. Like most mobile camera brands, Olloclip focuses on developing lenses that enhance the effectiveness of mobile phone photography through physical connection, and its products are known for being beautiful, small, and simple to use.
Olloclip's products are currently available in a variety of lens kits for the iPhone 7 and iPhone 7 Plus. The Olloclip Core lens set includes fisheye, wide-angle and 15x macro lenses, which can meet the needs of most everyday shots. The wide-angle lens in this lens set has a field of view of more than 120°, which is larger than most external wide-angle lenses, while the fisheye lens has a field of view close to 180°, which can make the subject and the background produce a more exaggerated contrast, which is full of fun, and the price of this lens set on Apple's official website is 828 yuan.
The Olloclip Active lens kit includes a multi-element telephoto lens and an ultra-wide-angle lens, which is equipped with a 2x optical zoom and an "action camera" field of view, which can expand the effect of mobile phone photography from the breadth and depth, and is more suitable for shooting larger scenes than Olloclip Core, priced at 998 yuan. For those who love macro shooting, consider the Olloclip Macro Pro Lens Kit, which features six-element optics with different magnifications (7x, 14x, or 21x) to reduce image distortion for close-up close-ups, and the included InstaFocus lens hood for better real-time focusing. The price of Olloclip Macro Pro is lower, at 678 yuan, but the use cases are relatively limited.
The connection between Olloclip's external camera and your phone is as simple as pointing the mount at the phone and sliding to align the lens with the built-in camera. Olloclip is designed to fit the top of the phone, so it doesn't need to be too bulky, and it's compatible with 0.5mm screen protectors. The weight of several lenses is also well controlled, except for the Active, which weighs 53.9g, and the Core and Macro Pro, which weigh 34g and 25.5g, respectively, making them very light to use.
It is worth mentioning that these lenses have introduced the CONNECTTM interchangeable lens system, which allows users to personalize the lenses of different sets to match different usage needs, greatly enhancing the playability of mobile phone shooting. Compared to external cameras with separate camera elements, such as the DxO ONE, the Olloclip is more suitable for amateur mobile photographers. In addition, as a partner of Apple, Olloclip is often able to launch products that are compatible with the new iPhone earlier than other competitors, and the after-sales rights protection channels are clear, and the quality is more guaranteed.
Olloclip Mobile Macro Lens Universal 6x/12x/24x