Zongshen Piaggio Foshan Motorcycle Enterprise Co., Ltd., the designated vehicle of the Asian Nations Cup Road Motorcycle Championship, is a high-tech joint venture integrating R&D, production and marketing of a series of motorcycle products
Zongshen Piaggio Foshan Motorcycle Enterprise Co., Ltd. is a high-tech motorcycle enterprise integrating R&D, production and marketing established by the Italian Piaggio Group and China Zongshen Industrial Group in April 2004, with an initial project financing amount of 200 million yuan and a registered capital of 29.8 million US dollars. The company is located in Zhangcha High-tech Development Zone, Foshan City, Guangdong Province, covering an area of 110,000 square meters.
Founded in 1884, with a history of 100 years, Piaggio Group is a large-scale motorcycle manufacturer in Europe, the father of scooters in the world, and its two-wheeled locomotive production and sales rank first in Europe. Zongshen Industrial Group is one of the few motorcycle brand enterprises in the industry that has won the two honors of "China Famous Trademark" and "China Famous Brand", with a brand value of nearly 7 billion yuan, and a production and sales volume of more than 12 billion yuan in 2007, ranking first in the industry, and the engine production and sales have won 4 consecutive championships, and it is the only group with two listed companies in the motorcycle industry.
Zongshen Piaggio Foshan Motorcycle Enterprise Co., Ltd. is the largest overseas investment and most advanced equipment production base of Piaggio Group, with strong technical research and development and quality control capabilities such as development and research, physical and chemical tests, automatic welding of metal parts and coating of plastic parts, as well as advanced production process lines such as motorcycle assembly and vehicle testing, and global logistics and distribution capabilities and marketing network. The company has an annual production capacity of 500,000 vehicles, and the number of motorcycles sold back to Europe every year reaches 100,000 units. At present, Zongshen Piaggio joint venture company operates three major brands: "PIAGGIO", "zongshen PIAGGIO" and "zongshen aprilia".
The cooperation between Piaggio Group and Zongshen Industrial Group has created a new model of reciprocal and win-win cooperation between Chinese motorcycle enterprises and synchronous sharing of core technologies. In terms of technology and quality, the main production and testing equipment of Zongshen Piaggio Foshan Motorcycle Enterprise Co., Ltd. are imported from Italy, and the production management and quality control systems are implemented according to the global unified European advanced standards of the Italian Piaggio Group. In terms of marketing and service, Zongshen Piaggio Foshan Motorcycle Enterprise Co., Ltd. relies on the good global marketing network and brand effect of Piaggio Group in Italy, as well as the perfect sales and after-sales network and market experience of Zongshen Industrial Group in China, the international and domestic markets go hand in hand, and the sales volume is rising.
Zongshen Piaggio Foshan Motorcycle Enterprise Co., Ltd. will adhere to the corporate philosophy of "only essence and innovation", and continue to provide motorcycle products and high-quality services with super power, leading technology and fashionable design for modern people who advocate freedom and enjoy life.
