STIHL STEELE

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Introduction to the STIHL brand

STIHL logo

Founded in Germany in 1926, it is one of the top ten brands of chain saws, a well-known brand of power saws in the world, and a well-known manufacturer of chain saws and power tools

Steele, by the German Andreas. Created in 1926, STIHL greatly reduced the time and labor required to cut materials. The power saws produced by this family business have always been the number one power saw brand in the world, and its position is unshakable. Before Steele came along, logging was one of the most tiring jobs.

In 1926, the old ancestor Andreas. Stihl built a pre-combustion plant for the production of steam boilers in the small town of Kanstatt near Stuttgart. In the same year, the world's first chainsaw was invented and production began. In 1959, Andreas was known as the "Father of Power Saws".

The "father of the power saw" died in 1973. It was enough to close his eyes that in 1971, his company produced 340,000 power saws a year, returning to the throne of the world's first - the king of power saws.

Before the death of his ancestor Andreas, his children had already begun to take over. Today, the company is led by 71-year-old Hans. Peter and his younger siblings: Rudiger, Ava. Myer-Steele and Gercild. Dorset. And Hans. Peter. STIHL is not only the parent of the STIHL Group today, but also a banner.

It was Hans, who always wore glasses and combed his hair back neatly, who turned the business that his father gave him into a world-wide conglomerate. It's not that just because your business invents something, you should be the king of the industry. For quite some time, the leader of the power saw market was not STIHL. Today, the group is not only the hegemon of the power saw market, but also has long since added high-pressure washers, lawn mowers and other garden machinery to the production area. Today, the company employs more than 7,000 people in more than 30 countries around the world and generated sales of 1.5 billion euros in 2001.

As a long-term investment of the STIHL Group in China, Andreas STIHL Power Tools (Qingdao) Co., Ltd. (STIHL Qingdao) was established in 2005. According to the concept of "production to order", STIHL Qingdao has been officially put into operation since September 2006, mainly producing STIHL brand brush cutters, hedge cutters and chain saws. STIHL Qingdao produces products that are also known for their world-renowned quality, and are exported to overseas markets such as Europe and North America.

After more than seven years of continuous development and economic crisis, STIHL Qingdao has gradually grown into an excellent enterprise with more than 700 highly qualified employees, and its product range has been continuously expanded. With the construction of the second phase of the plant, STIHL Qingdao is embracing a brighter future.


This brand introduction page is provided with graphic information PP1009132 Collation compilation uploaded, last updated: 2025-05-05  Information error correction  disclaimer