Bacardi Wine Trading Co., Ltd., Breezer Bingrui, one of the top 10 brands of cocktails, is a popular rum pre-mixed brand all over the world, which uses Bacardi rum as a base and mixes with fresh fruit juice for low-alcohol pre-mixed drinks
Bacardi Breezer is a low-alcohol premixed drink based on Bacardi rum and blended with fresh fruit juices, which has become the choice of today's young urban people in China for their intoxicating pure and smooth taste and international and passionate brand charm. Bacardi, the world's oldest privately owned spirits company and the world's fourth-largest liquor company, is still under the hands of Mr. Facundo's descendants. Headquartered in Hamilton, Bermuda, the company employs more than 6,000 people in more than 170 countries around the world.
百加得公司还拥有其他几个品牌包括灰雁伏特加（Grey Goose vodka）、帝王威士忌（Dewar's scotch）、孟买蓝宝石琴酒（Bombay Sapphire gin）、皇太子伏特加（Eristoff vodka）、马提尼与罗西（Martini & Rossi）、卡萨多雷龙舌兰（Cazadores tequila）以及在美国出售的哈瓦那俱乐部朗姆酒。
Originating in Santiago, Cuba, Bacardi was created in 1862 by Facundo and is aged for exceptional sweetness and freshness. The wine is stored in white oak barrels, which makes the wine more refreshing and smooth, mellow and fragrant; The darker colours of the rum are stored in charred oak barrels to give the wine a lighter and more aromatic finish. Bacardi can be blended with any soft drink, served directly with juice or over ice, and is the go-to brand in popular bars and has been used to create magical cocktails.
百加得近来进行了几次行业收购以在其著名的朗姆酒品牌之外扩展市场。1992年百加得收购了著名的苦艾酒和葡萄汽酒厂商马提尼与罗西，1998年以20亿美元收购帝王威士忌和孟买蓝宝石琴酒，2001年收购卡萨多雷龙舌兰，2004年收购灰鹅伏特加，2006年百加得买下了新西兰伏特加品牌太平洋黎明。其他附属品牌还包括杜林标（Drambuie）威士忌，帝萨诺杏仁酒（DiSaronno Amaretto）和B&B以及本笃利口酒（Benedictine liqueurs）。 古巴的市面上并不存在百加得饮料。古巴的主要朗姆酒品牌是哈瓦那俱乐部。哈瓦那俱乐部并非是百加得公司的原有品牌，然而百加得称后来从品牌所有者处买下了该品牌。古巴政府则称品牌原拥有者放弃了该品牌因此不承认百加得买下品牌的说法。古巴政府与法国的保乐力加（Pernod-Ricard）公司合作，在全球出售哈瓦那俱乐部，只有美国与其领地除外。
Founded in November 1997 in Shanghai, Bacardi (China) is mainly engaged in the production, sales and brand promotion of the world-renowned foreign liquor brand "Bacardi" in China. Bacardi Group's range of foreign spirits and Bingrui Rum pre-blended are leaders in their respective categories, and its Bacardi Rum is the world's No. 1 selling spirit. In the past 100 years of development, Bacardi has accumulated rich strength and experience, and is well-known for its excellent quality and good reputation.
Since its establishment in November 1997, Bacardi China has become one of the largest companies in China to produce, sell and promote pre-mixed wine brands in more than 5 years.
After the sales and promotion outlets fully entered China, Bacardi China established a Bacardi China production base in Shanghai Comprehensive Industrial Development Zone, further expanding Bacardi's promotion and production capacity in China, so as to better meet the growing needs of consumer groups.
