Founded in Italy in 1877, it is the world's top Italian food brand, focusing on the R&D and production of pasta/pasta sauce/bread and crackers

Founded in 1877 in Parma, Italy, Barilla Group started as a bread and pasta business by Pietro Barilla, and has become one of the world's leading Italian food production groups. Barilla's pasta, pasta sauce, bread and cracker businesses are leading globally, in continental Europe, in Italy and in the Nordic region.

For nearly 140 years, Barilla has been run by an Italian family that is now led and managed by three brothers, Guido, Luca and Paolo, who are members of the fourth generation of the family.

Barilla has 45 production bases around the world (including 14 local production bases and 28 foreign production bases) and exports to more than 100 countries. 2,500,000 tonnes of Barilla products are consumed annually worldwide, including Barilla, MulinoBianco, Voiello, Pavesi, Academia Barilla, Wasa, Harrys (France and Russia), Golden Toast (Germany), Misko (Greece), Filiz (Turkey), Yemina and Vesta (Mexico).

Over the past 20 years, the brand has achieved popularity and reputation among Chinese consumers. Barilla Group will continue to cultivate the Chinese market and bring authentic Italian food experience to Chinese consumers with its respected values and advanced production technology.

Barilla is one of the most respected food companies in the world. Barilla's respect for traditional values and principles, care for its employees and its commitment to the development of cutting-edge production techniques have earned it recognition worldwide as a symbol of the secret of Italian cuisine.

At the heart of the Mediterranean nutrition model, Barilla's products are known worldwide for their excellent flavor and long-lasting health benefits. Thanks to the use of carefully selected durum wheat and state-of-the-art production techniques, Barilla has been committed to providing millions of consumers around the world with more chewy pasta and pasta sauces.