miss

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Henan Miss Food Co., Ltd., one of the top ten brands of dried noodles and a famous trademark in Henan Province, focuses on the business of dried noodles and drives the whole industry chain/agricultural clustering to build a grain and oil enterprise

Founded in 1998, Miss Food Co., Ltd. is a key leading enterprise in agricultural industrialization in Henan Province. The company has been focusing on the noodle business for 20 years, driving the whole industrial chain and agricultural clustering, and now has more than 300 varieties in nine series, which sell well in 22 provinces and cities across the country. The company has won many honors such as the National Assured Grain and Oil Demonstration Processing Enterprise and China's Well-known Trademark. Headquartered in Nanyang City, the company is the core production area of high-quality wheat in China, and the head of the middle route of China's South-to-North Water Diversion Project. Refined somen noodles that maintain the natural texture without additives.

Miss Food strictly grasps the quality from the farmland, and realizes the integrated operation of the whole industrial chain cluster from the farmland to the table. In terms of product research and development, it took the lead in establishing the first noodle research institute in China, actively seeking innovation, establishing complete quality inspection standards, sampling inspection and control of each production link from raw materials to finished products, realizing the strategic direction of food traceability, and fundamentally ensuring the quality control of the whole process from farmland to table. Under the new situation and new opportunities, Miss Company has deeply integrated with the Internet, and has now completed the full layout and full coverage of the online e-commerce platform. In 2015, the Double 11 decisive battle was at its peak, winning the first place in the noodle category of Tmall's entire network, demonstrating the development strength of Miss E-commerce.

In January 2016, Miss Food landed in Times Square, New York, USA, attracting attention from all walks of life, and Miss Food became the first Chinese noodle brand to appear in Times Square in New York, so that consumers all over the world know about Miss Food. Miss the noodles, say the noodles of love! On the eve of the Spring Festival in 2017, the micro-film "It's Better to Meet" with the element of going home for the New Year was screened on Weibo, WeChat, and major forum websites, and the number of broadcasts exceeded 100 million in just half a month, causing resonance and tears among hundreds of millions of netizens, which produced huge repercussions, and was widely reported by domestic and foreign newspaper media such as People's Daily Online and ABC in the United States.

In the future, "miss food", the flagship of the noodle industry that rises in thousands of miles of fertile fields, will carry the profound cultural heritage and never-ending enterprising spirit of the Central Plains, and sail towards a more brilliant tomorrow!


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