
Founded in 1950, it is a skin care specialist for babies and expectant mothers, under the umbrella of the French company Coyenne, and has a good reputation in the fields of cosmeceuticals, rheumatology, dermatology and cosmetic active ingredient refining
Since its foundation in 1950, Laboratoires Expanscience has been developing and promoting innovative products for the health care market. The company has accumulated rich and leading professional technology and experience in the fields of cosmeceuticals, rheumatology, dermatology and cosmetic active ingredient refining.
Today, the company has achieved absolute leadership in two areas: Wonder Infant Care is the European leader in infant skin care products for pharmacies. Piascledine 300 is second to none in the French market for patented medicines for rheumatology.
In the development strategy of the French company Coyenne, pharmacies are the main sales channel. When choosing a distribution outlet, we prefer pharmacies with pharmacists on site, as most products require their advice or a doctor's prescription. Consumers choose the French Wondersle products of the company, but also choose the professional advice and the guarantee of high-quality products.
Today, the company employs 885 people, has 8 subsidiaries worldwide and more than 78 contract distribution countries, and in 2011 had a turnover of 233.3 million euros. Benefiting from the solid R&D foundation and capabilities of our R&D center, Coyen has obtained 635 patents in the past 15 years.
The history of the Mysler brand
1、The history of a legendary product
The French brand has a long history, as early as 1950, the father of the current chairman, Paul Berthome, and a pharmacist founded the French company Callan France. When they talked to many mothers, they found that there was no alternative to soap for baby cleaning products at the time, even though soap was known to dry and rough the skin.
Due to the increasingly modern and busy life of women at that time, the procedures of cleansing and skincare for babies were very complicated and time-consuming. For example, soap, water, sweet almond oil and talcum powder should be used for every diaper change. So the two founders developed a "2-in-1" cleansing lotion that cleanses and moisturizes and softens the skin: a revolutionary change!
In 1950, Europe's first cleanser for babies was introduced. Its texture, mild nature and unique baby-scented scent leave an unforgettable impression on the user, and it has become a childhood icon and fond memory.
Since then, Mysler has kept pace with the latest technological developments and advancements, based on its skincare expertise, and has continuously updated and improved its product formulations to cater for the needs of infants, mothers and professionals of all ages.
As a pioneer, Mysler has solved the skin problems of mothers, babies and young children in their daily lives through countless innovative research and inventions.
2、60 years of expertise
Since 1950, Misler has been innovating to meet the special skin needs of newborns, infants, expectant mothers and new mothers. With more than 40 products in its portfolio, Mysler has an undisputed expertise in the field of skin care for babies and expectant mothers.
Today, Mysle is the European pharmacy leader in terms of sales of baby care products and stretch mark care products. Now Miosle offers a comprehensive range of products not only for the fragile skin of newborns, infants and young children, but also for expectant mothers and new mothers:
Mustela 9 Months: Specially developed to combat skin changes during and after pregnancy.
Mustela Bébé Infant & Toddler Care Collection: Specially developed for newborns, babies and young children's delicate and fragile skin, it offers products such as daily cleansing, bathing, diaper changing and skin care.
Mustela Dermo-Pediatrics Infant Skin Care Range: Specially developed to address common skin problems in newborns, infants and young children, such as eczema, sensitivity and intolerance, dryness, diaper rash and cradle cap.
Mustela Sun Protection: Specially developed for infants and toddlers with fragile and sensitive skin, it provides high-tolerance and high-protection sunscreen products for the skin.
Miao Sile accompanies many mothers every day, creating special warm bits and pieces and good memories between them and their babies. Wonderjoy is an indispensable mark in the content that mothers give their babies love.