Beijing Longhe Longsheng Cosmetics Co., Ltd., Huayin, a young fast fashion brand in the cosmetics industry, features special care mask products, and is loved by the majority of young consumers
"Huayin is a Chinese brand, original import, we want to achieve global manufacturing, global marketing." As a young fast fashion brand in the current cosmetics industry, Huayin has a unique brand label. "Original import, affordable, fast fashion, safe", a series of contents confirm the excellent quality of Huayin. "In the current fierce competitive environment, we deeply feel that quality is the key for Chinese brands to ensure international competitiveness. It is a pragmatic way to complete production and quality control with foreign advanced manufacturing and technical capabilities." The brand development path of "Chinese brand, original import, global manufacturing" has been proved to be a brand development path that takes into account product quality and marketing innovation.
In 2008, Huayin was registered in Japan under the brand name "Hanain". In October 2009, it was launched in the Chinese market, and was sold simultaneously in China and Japan. At the same time, it is also realizing global marketing, such as France, the United States, etc. As a fast fashion Chinese brand, we develop with the original import and global manufacturing model, this is our main strategy, we have already launched the globalization mission of Huayin, began the road of global procurement, in 2015 we selected the safest original ecological skin care origin - France, the origin of skin care products has been basically completed, but also will be on the market. Import approvals for France have also been completed. Other European and American countries such as the United States, Italy and Switzerland are also in the process of discussing the future.
CosmoBeauty Co., Ltd., a deep partner of Flower Print, is certified by the Japan Cosmetics Industry Federation to produce and develop Flower Print cosmetics, which can be manufactured in Japan and sold in Japan, and the products produced are produced in GMP 100,000 level cosmeceutical factories according to ISO22716 production and manufacturing, all of which comply with the provisions of the Japanese Pharmaceutical Affairs Act and the supervision of the Ministry of Health, Labor and Welfare, and also have a CFDA import record certificate. At the same time, the Huayin brand attaches great importance to the value of "original imports", and always emphasizes technical cooperation with mature factories in many countries to develop and produce high-quality skin care products in the country, and good quality control has received positive feedback from the market. According to the statistics of Orix Corporation in Japan in 2014, CosmoBeauty Co., Ltd. ranked third in Japan in terms of annual turnover.
