Founded in 1997, Japan's new generation of beauty brands, focusing on makeup and skin care series, liquid foundation is its trump card product, antique tea/autumn brown shadow/bright spring series of makeup is very popular
RMK, a new generation of Japanese beauty brand, was founded by Rumiko Hongse, an internationally renowned Japanese makeup artist.
So abbreviated as RMK. Her philosophy is to advocate nature, seek self in makeup, and find happiness in making up.
That's why there are makeup and skincare lines that are very popular with young girls. The first RMK store was opened in 1997 at Seibu Department Store in Tokyo, Ikebukuro, and in just a few years, RMK's footprint has expanded to Aoyama-ku, Tokyo's high-end fashion district, and expanded into overseas markets, opening counters in Taiwan and Hong Kong in 1999. According to information provided by Isetan, in the first half of the year, RMK ranked fourth in sales in Japan, the highest among all Japanese beauty brands.
In 1997, RMK was born, and at the same time, RMK Ace Foundation was launched. While it was fashionable to wear heavy foundation and everyone wore the same base, RMK started a new trend of "finely calculated, natural makeup". It has become a liquid foundation recommended by Japanese magazines and is extremely popular in Japan.
This also shows that in fact, base makeup or foundation is not used to cover the shortcomings of the skin, but to highlight the unique expression of the individual.
Make-up products
Antique tea fragrance series
Women in the 80s liked to wear dark brown as a makeup color. This Fall/Winter, RMK is reviving its dark brown makeup look with the MK '80s COLOR makeup collection. To create an 80s look, the most important thing is the Jelly x Powder eyeshadow set RMK Jelly X Powder Eyes, which is centered on dark brown. The eyeshadow comes in 6 shades, with different shades of dark brown blended with shimmering pearls of different brightness to accentuate the gradient effect. Eyeshadow forms a film on the eyes that helps maintain makeup. The lighter shade of Jelly x Powder Rouge Combo RMK Jelly X Powder Cheeks helps to lift facial contours. The Rouge comes in 3 shades, Brown, Rose and Coral shades close to the skin, paired with Delicate Pearls Powder for a natural and conformable look.
When it comes to lip and nail polish, RMK's '80s COLOR makeup collection goes the sparkling route. RMK Irresistible Lips comes in 4 colors and is made with an 80's polarized pearl color to enhance the three-dimensional effect of the lips. Another lip collection, RMK Gloss Lips, is based on 80s lip shades with glitter for a stylish feel. RMK Nail Color focuses on color and brilliance and keeps the nail color smooth.
Autumn Brown Shadow Series
全球知名彩妆师RUMIKO小姐说:棕色其实适合任何人、任何场合，此外，若以彩妆的眼光来看它其实是很普遍的颜色，然而，越是如此，就让我越想突破该颜色框架，追求最极致奥妙&深邃的棕彩，于是乎在2010年推出了以AUTUMN BROWN为主题的秋冬彩妆！
THROUGH HER SENSITIVITY TO LIFE AND THE EXPERIENCE OF EXPERIENCING A VARIETY OF CHARMS OF BROWN COLORS, MS. RUMIKO CREATED A NEW BROWN COLOR EXCLUSIVE TO RMK IN THE AUTUMN AND WINTER OF 2010. By layering various shades of brown on top of the white chiffon pearl, we create a "wonderful brown world of transparency and lustre" that can only be achieved by RMK. Calm and deep tones like autumn colors, natural light brown soft like the morning sun, maple red brown with a sense of red, and earth brown with a sense of yellow, all the browns are gathered at once, making people feel the extremely feminine 2010 autumn and winter makeup!
Bright spring series
RMK Makeup 2011 "Bright Spring" series leads everyone to the spring of watery shimmer, casual elegance, elegant and comfortable, transparent casual finish! Use a satin-textured crayon-shaped polarized light double color pen to complete the glazed water-like radiance eyes, with a natural glossy crayon-shaped creamy lip brush, embellished with a natural wet light contour that blends into the skin, and then use the new 5-color candy-like stunning nail polish in pastel to give birth to a new spring look. Let the healthy and happy makeup expression with a refined and delicate mature glow.
The 'Spring Shimmer' is arguably the most accessible item in the world of makeup, and its convenience allows modern women to quickly complete their delicate makeup looks on public transport or even in the elevator! In addition, a glossy black container envelops these colors to reveal the sophisticated exterior of the modern woman and the rich interior full of personal touches!
Bright springThe creamy eyecolor pencil is layered with a silk satin eyeshadow with a cotton swab to complete the watery glow, and the lips with a natural shine blend into the skin-like contour to create a new spring look. The healthy and happy makeup expression is filled with a sophisticated and sophisticated mature glow, so please enjoy the world of 'RMK Spring Shimmer'!
