NOROO Paint (Shanghai) Co., Ltd., a well-known automotive paint brand, a subsidiary of South Korea's NOROO Group, is a large-scale modern enterprise integrating raw material supply, scientific research, production, sales and service

Based on the business philosophy of "a better world, harmonious value creation", we provide the best coating service in the era of unlimited competition.

Co., Ltd. On June 1, 2006, NOROO Co., Ltd. was divided into two companies, NOROO Holdings Co., Ltd., which is responsible for investment business, and NOROO Paint Co., Ltd., which is responsible for production and sales business, has grown in the paint and ink market through the NOROO brand. Co., Ltd. NOROO Paint operates independently as a spin-off company to manage the former company's business.

NOROO Paint manufactures more than 10,000 products with natural colors, including construction, home appliance metals, PCM, heavy anti-corrosion, automotive maintenance paints, and resins, which are the basic materials used in paint production. In addition, we develop a wide range of high-performance coatings, including eco-friendly paints, to provide the highest quality assurance in terms of perfect color, weathering resistance, durability, and gloss.

NOROO Coatings uses cutting-edge digital technology in the production process of various fields such as paints and resins to analyze colors, process them in a database, and automate the entire process from raw material testing to input, proportioning, mixing, processing, and packaging through computers, thereby improving quality competitiveness. In addition to paints for construction and automobiles, we also produce high-performance paints and eco-friendly paints that meet market trends.

NOROO Paint & Coatings is making great strides to become a super-first-class company in the era of unlimited competition in the world by realizing the vision of providing the best coating service company, the vision of a better world, and the management philosophy of harmonious value creation.