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Baoqing Silver Building

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Baoqing Yinlou brand introduction

Baoqing Silver Building logo

Nanjing Baoqing Jewelry Corporation, founded in 1818, is a famous trademark in Jiangsu Province, a famous brand in Jiangsu, a time-honored brand in China, focusing on gold and silver jewelry and gold and silver ornaments, and a large-scale brand jeweler integrating jewelry retail, wholesale, R&D and processing

Jiangsu Baoqing Jewelry Co., Ltd. (hereinafter referred to as "Baoqing Yinlou") is a large-scale brand jeweler integrating jewelry retail, wholesale, R&D and processing. The predecessor of the company, "Baoqing Silver Building", was founded in the Qing Dynasty and Jiaqing period, and has a history of nearly 200 years, and is one of the prestigious time-honored silver buildings in China. The main products of Baoqing Yinlou are "Baoqing" brand and "Baoqing Yinlou" brand series of gold and silver jewelry and gold and silver ornaments.

In the latter part of the 19th century, the Baoqing Silver Building brought together famous craftsmen from Jiangsu and Zhejiang, and the two gangs complemented each other, with excellent skills, and the Silver Building became famous. In the thirties and forties of the last century, Nanjing's silver building industry began to flourish, with nearly 100 large and small silver buildings, and the business scale and total capital of Baoqing silver building were the first of all silver buildings at that time, and they were famous at that time. In 1929, a "silver tripod" of Baoqing Yinlou won the special prize of "West Lake Exposition", which shocked the north and south of the country and established an important position in the silver building industry.

After the founding of the People's Republic of China, the traditional craftsmanship of Baoqing Yinlou has been passed down from generation to generation in terms of human connections, artistic pulses, technical veins and cultural contexts. In 1984, Baoqing Yinlou was the first in the same industry in China to restore the time-honored brand, began to implement the brand strategy, innovated the management model, introduced foreign advanced technology and equipment, and shifted from production to production and operation, and its comprehensive strength ranked in the forefront of the same industry in the country. "Baoqing brand" products have won the provincial excellent, ministerial and national silver awards for many times, and are exported to more than 10 countries and regions in Southeast Asia, the Middle East, Europe and the United States, and are well-known at home and abroad.

Today, Baoqing Yinlou seizes opportunities, meets challenges, and seeks development, and implements the strategic goal of "promoting local development and foreign development at the same time, independent operation and brand franchise synchronous development", and has opened nearly 200 brand stores in Jiangsu, Anhui, Shandong and other places, and the brand influence has been greatly enhanced.

Baoqing Yinlou is now the vice president unit of China Gold Association, China Jewelry and Jade Jewelry Industry Association, All-China Federation of Industry and Commerce Jewelry Chamber of Commerce, and Jiangsu Gold and Jewelry Chamber of Commerce.


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