Beijing Juewei Technology Co., Ltd., CHERRY Cherry, founded in Germany in 1965, is a representative of high-quality keyboard switches, famous for mechanical keyboards, and an international leading supplier of computer input solutions

Cherry translates to "cherry" in German, and it is one of the world's leading manufacturers of professional keyboards when it comes to input peripherals.

Cherry GmbH。 Founded in 1965, it is a German company mainly engaged in the production of computer peripheral keyboards and switches.

Cherry is famous for its mechanical keyboards. The mechanical switch is divided into MX Switch and ML Switch (MY Switch is a film type). Among them, the most popular KB model is G80-XXXXX, and the representative products are G80-3000, G80-1843, etc.

In 1973, Mr. Merman began his career in the R&D department of Cherry and held various positions of responsibility until he became President of Cherry in 2003 and was fully responsible for the Cherry Group's business in Europe. Under his leadership, the company continued to grow and achieved important results in product innovation and development and improved product quality. In 2005, the company received the Industrial Excellence Award and was named the "Best Factory" in Europe that year. In 2008, the Bayreuth plant received the Bavarian Quality Award from the Bavarian Asian Ministry for Economic Affairs, Transport and Technology. In 2008, cherry joined the ZF Group, a Fortune 500 company, as ZF Electronics GmbH, where Mr. Merman continues to serve as President. At the same time, Mr. Merman is a well-known expert in the German electronics industry. From 1990 to 2005 he was Chairman of the Specialized Department "Installation of Switches and Instruments" of the Federation of German Electronic and Electronics Industry Centres and for many years was Chairman of the Technical Committee of the Federation.