Founded in 1990, it is one of the top ten brands of laminate flooring, the vice chairman unit of China Forest Products Industry Association, and the earliest enterprise to introduce laminate flooring in China, focusing on the research and development and production of flooring
Jiangsu Ouxiang Wansheng Wood Co., Ltd., one of the leading enterprises in China's laminate flooring capital, is located in the golden economic circle of China's most economically developed economy at the intersection of the Yangtze River and the Grand Canal. The history of Ouxiang can be traced back to the 90s of the last century, when it imported laminate flooring from Sweden at the beginning of its establishment, becoming one of the earliest pioneers in China to introduce laminate flooring at that time. For a long time, Ouxiang Flooring has focused on the R&D and production of flooring, has an international advanced product R&D center, has a large number of professional R&D personnel and excellent production, sales and service personnel, and has maintained the world's advanced level in the professional field of flooring. The marketing network covers large and medium-sized cities across the country, and is exported to more than 30 countries and regions on five continents.
After ten years of continuous development, Ouxiang has invested nearly 120 million yuan to establish a production base in China's laminate flooring capital, covering an area of more than 100,000 square meters, with an annual production capacity of 8 million square meters. The introduction of the world's most advanced Halma flooring production line, and with IP (Inter Common), MEAD, Sudeke, Landz, Daya and other world-class manufacturers to reach a strategic partnership. The world-class hardware facilities provide a strong quality backing for Ouxiang.
The company has set up a special quality inspection agency, with a full set of equipment for the factory inspection project of laminate flooring, and conducts quality spot check supervision and post supervision on the whole production process from raw materials entering the factory to finished product storage, and strictly implements the latest national standards of GB/T18102-2007 and GB18580-2001. Ouxiang adheres to the brand development strategy of high starting point, high positioning and high standards, pays attention to the overall publicity of the brand, and creates a good brand image among consumers across the country.
Ouxiang continues to expand and expand in the Chinese market, and its brand awareness and reputation have increased rapidly, and at the same time it has won numerous honors: the company has successively obtained more than 10 authoritative certifications and approvals such as "National Industrial Product Production License", "ISO9001 Quality Management System", "ISO14001 Environmental Management System", "China Environmental Label", "EU CE Certification", etc.; And was selected as the vice chairman unit by the China Forest Products Industry Association......
The core competitive advantage of Ouxiang is not only the advantage of its quality and honor, the combination of fashion and scientific and technological research and development is also an important driving force for its tree brand products, Ouxiang is the first international personalized floor, with a dedicated technology, color research and development center, novel colors, exclusive, complete varieties of more than 300 kinds.
Ouxiang has a huge domestic and international marketing and service network, and has established 32 provincial marketing (management) centers and more than 600 unified authorization and unified image of Ouxiang stores in the country, which is directly close to the majority of users, and "Ouxiang into 10,000 homes" has been deeply rooted in the hearts of the people. The times are progressing, the industry is developing, the competitive situation of China's wood flooring industry has undergone earth-shaking changes, the new era has ushered in a broader development opportunity for Ouxiang, in order to be in a dominant position in the more fierce and cruel industry competition, Ouxiang has planned the development strategy of the brand in the next 5 years: to build the first international brand of Ouxiang China's wood industry, and lay a new goal of the industry's new leading position.
