White plus black

Overall scoring
80
Popularity index
16086

White & Black brand introduction

White and black logo

Bayer HealthCare Co., Ltd., white plus black, one of the top ten brands of cold medicine, the world's leading brand of over-the-counter drugs, is well-known for its black and white tablets day and night

The members of the White & Black ® Cold Medicine family include day and night packs and newly launched white tablets to meet the different treatment needs of cold patients:

The White & Black Day & Night ® pack provides a combination of black and white tablets for consumers who value systematic treatment that works day and night, black and white work together to treat colds, while maintaining good spirits during the day and getting a good night's sleep and recovering faster.

White & Black New ® White Tablets contain no drowsiness ingredients, and are the only well-known cold medicine on the market that does not contain drowsiness, providing a treatment plan for consumers looking for a simple and direct treatment for colds, which can be taken anytime they need to treat a cold while maintaining a good spirit, and can quickly cure a cold without being sleepy.

Qidong Gaitianli Pharmaceutical Co., Ltd

Dongsheng Technology Qidong Gaitianli Pharmaceutical Co., Ltd. is located on the beautiful coast of the Yellow Sea, and its predecessor is Qidong Pharmaceutical Factory. In August 2000, Qidong Gaitianli Pharmaceutical Co., Ltd. and Dongsheng Technology achieved a strong alliance, and in January 2001, it was renamed Dongsheng Technology Qidong Gaitianli Pharmaceutical Co., Ltd.

In April 2004, the company passed the GMP certification as a whole, and has a variety of dosage forms such as tablets, small-volume injections, capsules, syrup, granules, etc. It has been rated as "High-tech Enterprise in Jiangsu Province", "Advanced Collective of National Pharmaceutical System", "Key High-tech Enterprise of National Torch Program" and "Excellent Enterprise in National Pharmaceutical Industry".

In July 2008, the company and Bayer GmbH of Germany realized the transfer of property rights of three over-the-counter cold products, including white and black, Xiaobai and Xinli, creating the largest cross-border property rights transaction in China.

Bayer HealthCare

Headquartered in Leverkusen, Germany, Bayer HealthCare, a subsidiary of the Bayer Group, is a leading innovative pharmaceutical company in the field of healthcare in the world. The company operates globally in animal health, consumer health, diabetes care and prescription drugs. Bayer HealthCare's goal is to discover and produce products that promote human and animal health around the world.

Bayer HealthCare's relationship with China can be traced back to the early 20th century, and after the 90s, it has developed rapidly in the Chinese market, and currently has 5,000 employees in China, headquartered in Beijing, and consists of the following three business units:

-prescription drug

- Consumer health products

- Animal health


This brand introduction page is provided with graphic information PP10012868 Collation compilation uploaded, last updated: 2025-05-05  Information error correction  disclaimer