
Shenyang Puruipusi Import & Export Co., Ltd., WOLY Huli, founded in 1931, is a top luxury care brand in Germany, specializing in providing international leather care solutions, focusing on the comprehensive enterprise in the field of smooth leather care/suede care/waterproof care/multi-functional leather care/patent leather care/outdoor sports professional care
As an internationally renowned leather care brand, WOLY originated in Switzerland, its history can be traced back to 1861, and it has a history of more than 150 years. In 1931 the WOLY product was officially released, and in 1991 it was taken over by MELVO and moved to Germany. Today, WOLY has occupied a leading position in the international leather care industry and has opened a new chapter in the history of leather care!
WOLY's products are mainly divided into six series: smooth leather care series, suede care series, waterproof care series, multi-functional leather care products, patent leather care series, and outdoor sports professional care products.
The history of the Huli brand
Do a good job of leather shoe care products
Inspired by his business travels in 1861, Adolf Sutter sought out how to better protect and care for his frequently used shoes. He set up a shop in Oberhausen, in the Swiss canton of Thurgau, and started making shoe polish very successfully. The effect of the product is admired by customers and it is awarded for its good quality.
In 1931, a series of special leather shoe care products were launched under the brand name of Huli. The flagship product of this product range is the Protective Cream in glass jars, which has been continuously improved, but the base formula has remained the same.
From 1932 to 1990, from wood chip boxes to tubes with sponges, we have developed a wide range of products to meet the needs of leather care: cleaning, conditioning, polishing, and recoloring of waterproof boxes. Not only the formulation, but also the application technology is constantly evolving. The Gurly brand has established itself as a trusted expert in leather and textiles.
In 1991, Melvo GmbH acquired the trademark rights to the Helly brand, which has since become a quality made in Germany.
In 1992, the brand's success continued with a new packaging design that featured modern footwear and brought the latest fashions to the brand: by this time the brand was already available in 40 countries.
In 2002, the brand expanded into the German market and at the same time, the brand was rounded out with the launch of convenient accessories including insoles, lasts and laces.
WOLY officially entered China. On February 12, 2014, WOLY, Germany's top luxury care brand, held an authorization ceremony to Shenyang Puruipusi Import & Export Co., Ltd., the general agent in China, at the China World Summit Wing, Beijing, announcing its official landing in China!