Optics Valley business district
In recent years, Optics Valley has become the most eye-catching area in Wuchang, and the Optics Valley business district has contributed a lot. As a high-tech zone that is developing rapidly, Optics Valley has gathered a large number of people for a time. The continuous expansion of the business district has transformed Optics Valley from a new science and technology district into a "new new city" with both residential and commercial coexistence. With the development of Optics Valley, the status and influence of Optics Valley business district have also been rewarded, and it has now become a rising star in the business circle.
The Optics Valley business district is mainly composed of department stores and large supermarkets. As early as around 2000, the Optics Valley business district already had Luxiang Square and Dayang Department Store located on the Optics Valley Pedestrian Street. With the entry of K11 Studio and Optics Valley International Plaza into the Optics Valley business district, the commercial service functions of the Optics Valley business district have been further improved, and the business scope of the department store in the Optics Valley business district has been further expanded.
The mall has a convenient public transportation system, and there is a bus hub station in the business district, where nearly 20 buses pass by. Metro Line 2 passes through the business district and has a transfer station here, which is very convenient to reach the subway, but the subway is often overcrowded. Due to the crowding of shopping malls and pedestrian streets, the flow of people and vehicles often surges, and traffic jams are serious on major holidays. Therefore, it is not recommended to drive by car.
Optics Valley Pedestrian Street
Optics Valley Pedestrian Street is located in Optics Valley Square, Hongshan District, Wuhan, covering an area of about 417,900 square meters. On this pedestrian street, there are a large number of special dining and entertainment venues, which is a place for local young people and many foreign tourists to gather to play and have fun. From west to east, the pedestrian street is divided into four major architectural clusters: American, Spanish, Nordic and British, which have a unique exotic atmosphere.
The sightseeing function of Optics Valley Pedestrian Street is as important as the shopping function. While strolling through the pedestrian street, customers can also walk into the Düsseldorf bar district and taste European-style wines; You can also go to Caesar's Square in Rome to get a closer look at the ancient European civilization. Throughout the pedestrian street, public seats, sculptures and even sketches of street performers, every detail is in line with the surrounding architectural style, showing consumers a different exotic style.
Ocean Department Store, Carrefour and other well-known chain department store brands have joined Optics Valley Pedestrian Street, among which Ocean Department Store has a complete range of products, which can meet the daily shopping needs of the people. As a world street, Optics Valley Pedestrian Street also has opened Kurahashiya Japanese restaurant, Helu conveyor sushi, Kaiwei beer house and other exotic dishes.
K11 Select
K11 Select is located on Guanshan Avenue, the heart of Wuhan Optics Valley. The shopping mall is the first art mall opened by K11 Group in Central China, the third K11 commercial project after Hong Kong and Shanghai, and the first K11 project with an art village. The mall is positioned as "fashionable, elegant, and light luxury", and brings consumers a new form of "museum retail" experience. In order to better integrate shopping and art, the mall transforms the ordinary mall into a more distinctive art world through new media interactive installations, starting from images, sounds, smells and lights, which can't help but make people's eyes shine.
K11 Select has five floors, divided into COFFEE MUSEUM, ZONA FRESCA, and HERB MUSEUM. Eight works of art created by domestic and foreign artists are scattered throughout the museum, allowing customers to see them up close. At K11 Select, art and business are inseparable, and for this reason, the Italian fashion desk brand CAMPO MARZIO has opened its first flagship store in Central China, and LOL boutique stores and Banju two stores are mainly stationery and office supplies, and international famous brands such as DOUGHNUT, PELIKAN and LAME have also settled here. The mall also has a lot of products and other new features to experience a new lifestyle, so that customers can stop here to shop, visit, and enjoy a more trendy lifestyle.
In order to allow consumers to experience an immersive art experience, Optics Valley K11 Select adopts a garden-like plaza design, full of greenery, and the entire shopping mall is connected by a sunken plaza, a theme atrium, a small theater, a roof garden, and an urban farm, which has strong leisure attributes. The whole museum is covered by 367 LED screens, and interactive art installations of science and technology can be seen everywhere.
