With the diversified development of online entertainment, KTV is declining. Declining revenues and lower fees continue to plague the industry. However, Wuhan KTV still maintains a stable momentum of separation: local brands such as Mansion and Happy World maintain Yingtai, and industry giants such as Haoledi and Mile Star follow closely behind, and the competition remains fierce. As a once-smash hit leisure and entertainment venue, KTV cannot be replaced by other entertainment in the short term, and it is still the best choice for consumers to relax and vent their emotions.
Originated in Wuhan and rooted in Nanjing, Mile Star World is one of the outstanding representatives of China's KTV industry during its prosperous period. The core team members Huang Hongda, Cai Chong and others are all well-known figures in Taiwan's entertainment and hotel industries, and have a high reputation in the industry. The brand's first store opened in 2004 in Liudu Bridge, Zhongshan Avenue, Wuhan, and has so far set up branches in Beijing, Shanghai, Tianjin, Nanjing and other places, covering major first- and second-tier cities in China.
The decoration style of each store remains independent and in line with the fashion style. Even if it is a veteran store, it does not have a strong sense of age. For example, the Nanhu Baigang City store uses black and white tiles and square building materials to pave the ground and ceiling, and decorates the environment with artificial flower decorations and cartoon sculptures, which looks playful and elegant. The West Garden store introduces gold brick mirror wall decorations and European-style reliefs, with a variety of classical-style tables and chairs, which have many highlights. The private rooms include small, medium, large, party bags and Mile Star (super large bags), which can accommodate 4-25 people respectively.
The design of the box is relatively uniform, relying on geometric wall decorations, modeling light bars and wallpaper to create an atmosphere, with a strong sense of privacy. The functional partitions such as song ordering and microphone are clear, and there is no conflict when used. The sound effect is known for its high quality and stability, the sound pressure output is reasonable, and the reverberation time is appropriate, but the microphone pickup stability and power cannot be guaranteed stably, and there is still room for improvement.
In terms of price, the charge of Mi Lexing is higher than that of other KTVs in the city, taking the consumption of Friday night party room as an example, the hourly price is 288 yuan. The total price is calculated according to the consumption time, according to different time periods, specifically at 11 o'clock, 14 o'clock, 17 o'clock, 24 o'clock and closing (5 o'clock in the morning) as the node, 11:00-14:00 and 17:00-24:00 period period price is the highest, and the price on Friday and Saturday is 20%. Customers who are looking for economic consumption can sign up for a discount on the WeChat membership of Milestar or purchase a group purchase package on the corresponding online platform.
Tip: On October 31, 2018, the China Audio-visual Copyright Collective Management Association removed a total of 6,609 songs from singers such as Eason Chan, Joey Yung, and Luo Zhixiang on the grounds of copyright protection. This measure has led to a "song shortage" phenomenon in major MTVs in China, so please be careful when consuming.
