Beijing Kuzi KTV

Overall scoring
78
Word-of-mouth ratings
4.5
Popularity index
19313

Beijing Kuzi KTV-Business Evaluation

The Kuzi Wangjing store, which prides itself on being "the first theme KTV in China", opened in 09, and its Sanlitun store also opened successfully two years later. Its biggest feature is that each room is arranged according to a specific theme, and the design of different styles changes the same KTV private room layout, which is indeed eye-catching, of course, the pricing of its various services is generally higher than the average price of the industry. Affected by factors such as business hours, floor area, and investment size, the comprehensive strength of Sanlitun store is higher than that of Wangjing store. The lobby area of both Kuzi stores is not too large, and more space is allocated to themed rooms. Each room has a different theme and a corresponding decoration style, the small and medium-sized rooms are mainly cute and warm princesses and anime themes, and the large rooms with more than 10 people emphasize luxury, business and other elements due to the positioning of guests, which can be seen in the design of the store. The cool small and medium-sized room uses a lot of dolls, castles, anime characters and other elements, with colorful and lively colors, and the sweet and exquisite style is loved by many girls. Some large rooms used for business entertainment and colleague gatherings are more mature and dark colors, which are not very stylish, but they do have their own characteristics compared with the regular KTV room layout. However, most of the rooms of Kuzi still use old-style small displays, which is a bit disjointed in the current era of emphasizing large screens everywhere, and in terms of audio, whether it is the DAM used in the Wangjing store or the Mbox in Sanlitun, the expressiveness is not outstanding, and there will be excessive bass from time to time. In addition, many customers reported that the hygiene in the private room was poor, not only did a round of garbage such as fruit peel and other garbage remain on the sofa, but there were even cockroaches on the floor, which is a major mistake for an entertainment venue that opened in mature business districts such as Sanlitun and Wangjing. The price of the small and medium-sized house in Kuzi is not high, and it is close enough to the people in the Sanlitun area, and the price of a large room that can accommodate about 15 people is about 500 yuan an hour, which is not high in the same grade of KTV. However, after accepting online reservations, the room still cannot choose a specific theme, and there have been cases where guests have been assigned to a smaller private room after booking on the grounds that the room is full, or they need to pay extra to choose a larger room. It is difficult to determine whether these tactics were misarranged or deliberately designed to improve performance, but it is also possible to see that there are certain loopholes in the management of the store.

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