In 2003, Gymboree entered China and opened China's first international early education center in Shanghai. At present, Gymboree has more than 360 early education centers in China, covering more than 150 cities. Whether it is a brand, a course or a device, Gymboree is undoubtedly NO.1.
Gymboree's regular classes are Edutainment, Music and Art. The class is divided into seven stages according to the age of the month, and more than 10 families are led by 2 teachers to provide age-appropriate and interesting games for babies to explore their sense of space and body control. It also allows parents to discover the special features of their babies in the game. Music lessons are divided into three levels, usually with a theme changing every two weeks, ranging from African music to American rock music, not to let children learn to sing, but to let children listen to different music, express themselves in a musical environment, or twist hands and feet, or dance, or play with musical instruments. Art classes are also divided into three levels, starting with 18-month-old babies. In this regard, Gymboree has a variety of forms and will provide a large number of artistic tools or materials to improve the baby's hands-on ability and aesthetic ability in the creative process.
Coming to the early education center, many times, it is not only to teach the baby, but also to teach the parents. Parents of babies aged 0-3 can often listen to lectures for free on WeChat groups, and the registration for the lectures will end when the quota is full. Parents of Gymboree members can also attend offline parent seminars every month, ranging from 2 to 4 times depending on the center. Member babies can also participate in some membership activities for free. Gymboree also has a Life Skills course, which only member babies can participate in, participating in two classes at a time. This kind of course is mainly based on real-life experience, and the location of the class is not in the center of Gymboree, but goes to places such as Honghu Park, McDonald's restaurants, 4S stores and basketball courts.
Gymboree Baby Games is also a major feature of Gymboree, now it has been held to the ninth session, each session of the Games ticket sales are quite hot, more than 50 parent-child games to meet the children's love for different types of games. For many children, this is their first large-scale group activity and their first sports day, which is very meaningful and can fully reflect the abilities that children have developed.
The environment and equipment of the Gymboree Center are among the best in the industry. In 2018, a number of concept centers of Shenzhen Gymboree were upgraded. Different centers have different thematic teaching environments. The newly upgraded Futian Center has four themed classrooms: ocean, forest, canyon and space. The center includes four themed classrooms: space, the North Pole, the sea of clouds and the desert. In different theme classrooms, babies can see different styles of the world and feel different styles.
Teachers are also one of Gymboree's strengths. The information about the instructors is open and transparent, and you can see some music, foreign language and art majors working for Gymboree. Pre-job training is also the focus of Gymboree, all instructors need two to three months of training, and they can only take up their posts after passing the assessment. Even so, you still need to have one year of teaching assistant qualifications to become a bishop teacher, followed by an annual assessment, which can be described as very strict.
In the 2017-2018 Gymboree Super Team shortlisted centers, Luohu Center and Futian Center are the two most ranked and best among all centers in Shenzhen. These two centres also have the highest number of activities and registrations.
Inevitably, Gymboree also has the negative side of a large organization, due to Gymboree's various regulations, whether it is a member or a non-member, in fact, the time to enter the classroom to play is relatively limited. Some of Gymboree's themed activities will be repeated, and there will be some variations in the repetitive theme class games, but there will be no big changes, so parents don't need to waste the classroom on the same activities. As we all know, Gymboree is one of the most expensive early education centers in the industry, but parents must not believe that the most expensive is the best for themselves, and the most important thing is to choose the right one for themselves. Basically, each institution can go to the experience class first, in addition to some very cheap group purchase courses, when reporting to the institution, you can let the baby experience the style of different early education institutions, if only a few classes, parents and babies are tired, you can consider choosing other institutions.
Per capita: 250-300 yuan/session
