Founded in 2004, Goodfeli has 90 stores nationwide, enjoying a certain reputation in the Pearl River Delta and second- and third-tier cities, with a cumulative number of more than 300,000 members. Goodfeli completed tens of millions of Series A financing in 2016 and 100 million Series B financing at the end of 2017, entering a period of rapid expansion. According to Goodfeli, their personal trainers and mature fitness users account for more than 60 percent, far exceeding the industry average.

Functional sports training courses are the main features of Goodfeli Personal Training. Compared with the personal training content of the industry to lose fat and gain muscle, Goodfield has developed its own set of sports training courses in conjunction with relevant sports injury and orthopedic experts, the most typical example of which is the special training course for marathon runners. In addition, Goodfield has purchased a series of genuine Les Mills courses in the name of the group, and all of its stores have carried out related courses such as Les Mills dance, fighting, physical core training, etc., and the quality of the courses is not bad.

Goodfeli has about 14 branches in Shenzhen, most of which are located in popular business districts, creating a dynamic and warm fitness atmosphere, and the stores play rhythmic music for a long time. The façade is not atmospheric enough, and the area is small; The environment in the store is relatively crowded, people are very close, the air is not well circulated, and the experience is not good. The equipment is all imported brands such as Life Fitness and Hummer, which feel good to use, but they are not equipped with free squat racks. Although Goodfield calls itself "directly operated", its "partner" system is actually the same as that of a franchisee, and the quality of service for consumers is uneven.

At present, Goodfeli's management team is from Hong Kong, and the sales performance has a strong sense of business, and will continue to persuade customers to apply for cards, and the promised card transfer services, cups and towels before payment are difficult to fulfill in the actual situation. In addition to last year's fee, Goodfeli also has to pay an entrance fee of nearly 1,000 yuan, which can be applied to Goodfeli branches in all cities.

Fee Reference:

Annual fee: about 7000 yuan

*Prices are subject to change, subject to actual conditions