List of product brands > Sports outdoors > Sporting goods > Badminton rackets > Badminton racket brand rankings Updated: 2025-02-21

2025 badminton racket brand rankings

【2025 Badminton Racket Brand Ranking】Relying on the big data of the whole network, badminton racket brands selected according to badminton racket brand awareness, brand strength, word-of-mouth evaluation and sales popularity (in no particular order): Yonex, Victor, LI-NING, GOSEN, Kawasaki, Kason, Bonny, Wilson, OLIVER, If you are looking for what brand of badminton racket is good? This badminton racket brand ranking list is for your reference only.

TOP.1

Yonex Japan

Recommended models: ASTROX 77, VT-ZF2, ARC-11, DUORA10 Founded in Japan in 1946, Yonex has developed into a well-deserved leader in the badminton world today, and its stability and durability are its consistent impression in the hearts of badminton enthusiasts. More than 80% of the world's badminton players use Yonex rackets, and at the 2008 Beijing Olympic Games, Yonex signed players won all 24 medals in badminton. YONEX focuses on the mid-to-high-end feather racket market, with a huge and complex model library, and among the YONEX mid-to-high-end products currently on sale on the market, according to the technical characteristics of the racket, it can be divided into 5 series: ASTROX Sky Axe, VOLTRIC Power, NANORAY Sharp Speed, ARC Bow and Arrow, and DOURA Double Blade. The Sky Axe and Power series are typical offensive rackets, suitable for professional offensive players with good upper body strength, with a hard head and precise ball control. From the men's singles world No. 282 to the current world No. 1, it took only one year for Japan's Kento Momota to ,...

1

Score

88

popularity

13181
TOP.2

Victor wins Taiwan

Recommended models: CHA-9500, TK15, BRS-12, JS-12 Shengli, also known as Victor, started with the production of badminton, is the first brand of badminton in the Chinese world, and the product line has gradually expanded to all kinds of badminton-related products. Badminton originated in Europe, but has been dominated by Asian players for many years, which is closely related to the fact that badminton has a good mass base in Asia, and in Southeast Asia, where badminton halls are everywhere, victory can be described as a household name. Shengli is the designated brand of the Malaysian and South Korean national teams, and has supplied equipment for badminton events at the 2014 Incheon Asian Games. In the early 80s of the last century, Taiwan's carbon fiber technology once led the world, and the derived feather rackets, fishing tackle, golf clubs and other industries developed rapidly, and Shengli is a typical representative of it. Back in...

2

Score

86

popularity

16284
TOP.3

LI-NING Beijing

Recommended models: N9 series, N7 series, N90 series For nearly 30 years, Li Ning has been dealing in all kinds of sporting goods, and its history of production and auction began in 2009 after the acquisition of the feather auction brand Kaisheng. Relying on Kaisheng's mature product line and the brand's innate advantages in China, Li Ning became the sole designated equipment sponsor of the Chinese badminton team just four months after the completion of the acquisition. By the end of 2013, Li Ning had won 221 world championships with Li Ning rackets. Li Ning is well-known for the national team sponsorship series, among which the N90 series is the most popular, Lin Dan's custom shot is the first generation of the series, and the latest fourth-generation N90IV of the N90 series is the battle shot of the world champion Chen Long. The all-new fourth-generation N90 has upgraded the all-wind blade frame, which greatly reduces wind resistance and improves swing speed, and the new mid-bar elastic reset system makes the hitting feel clearer.

3

Score

84

popularity

7254
TOP.4

GOSEN Takami Japan

Recommended models: Meijian series, Lingtian Dragon series, green grab I./II. In 1951, Gaoshen started with the production of nylon synthetic strings, and later expanded its products to tennis strings, badminton strings and badminton rackets, and Gaoshen was the first thread making company in the world to be recognized by the World Badminton Federation and the International Tennis Federation. As early as 1980, Golshin produced the world's first seamless carbon fiber racket. Famous stars Huang Zonghan, Wang Chen, and Chen Chongming were all members of Gaoshen's team. Gaoshen was once the designated brand of the Malaysian national team and the Chinese Jiangsu team, and in Japan, Gaoshen is as famous as Yonex, and its strength is undoubted, but in China it is a niche racket. The sweet spot is the best hitting area on the racket surface, and the ball is best controlled when it lands in the sweet spot. On the premise of ensuring the highest tension of each vertical line, the horizontal line near the sweet area is tightened as much as possible, so that the horizontal line of the sweet area of the racket can get a higher tension for a faster return speed. Gaoshen's innovation in feather racket technology is also very bold, with designs such as Yawen middle rod, (inner) tapered middle rod, oval frame, etc.

4

Score

82

popularity

14044
TOP.5

Kawasaki Kawasaki Japan

Recommended models: One-star 3300i, four-star Master 700 Kawasaki originated from the Kawasaki Racket Company established in Tokyo, Japan in 1915, and was one of the first sporting goods companies in Japan to produce rackets. Back in 1973, Kawasaki created the world's first carbon racquet, heralding the dawn of the carbon era for the entire tennis industry. In 2002, Shenzhen Kawasaki became the sole distributor of Kawasaki in China and Southeast Asia, and six years later, Shenzhen Kawasaki officially acquired Kawasaki. It is worth mentioning that in 2013, Kawasaki established the world's first professional badminton club in Malaysia, with Li Mao, the former singles head coach of the Chinese national team, as the head coach of the club. As a training base for top badminton players from all over the world, the club not only promotes badminton, but also promotes the professionalization and professionalization of badminton. In the badminton racket, you and G are used to indicate the weight of the racket and the thickness of the handle, the weight of the general badminton racket is 3U-4U, and the weight difference is 5g for every 1U, and the thickness of the handle is G4-G5, the larger the number indicates the lighter the weight and the thinner the handle. Considering that female badminton lovers are interested in racket extreme...

5

Score

81

popularity

15098
TOP.6

Kason Fujian

Recommended models: TSF100TI, TSF105TI, TSF300TI In 1993, Kaisheng products officially passed the approval of the Chinese Badminton Association, becoming the official racket of the national competition, Kaisheng participated in the drafting of the Chinese Badminton Association badminton equipment production standards, from 1998, Kaisheng has sponsored the Chinese national youth badminton team for 20 years, and almost all the current Chinese badminton national team athletes have used Kaisheng's badminton racket. In 2009, the Kaisheng brand was officially merged into Li Ning. Named after Tang Xianhu, the gold medal coach of the Chinese badminton world, the TSF series is the most classic product series of Kaisheng, the series of racket frames use high-coefficient carbon fiber composite materials, which have high density, enhance the strength and elasticity of the racket, and are suitable for lifting and assault. This series of products is suitable for golfers who have flexible play characteristics. Kaisheng badminton racket has a consistent pro-people price of domestic products, you can buy a good racket configuration for about 100 yuan, Kaisheng is suitable for entry-level badminton who are more sensitive to price...

6

Score

79

popularity

17388
TOP.7

Bonny Boli Taiwan

Recommended series: Turbo 1300/1500, 1982F, BLACK MAMBA 2 Founded in Taiwan in the 80s of the last century, Boli has a good OEM cooperative relationship with many world brands such as Yonex in the early years, and has rich experience in OEM. In 1992, Boli officially entered Chinese mainland, Boli was the exclusive title of the China Badminton Masters, and now, Boli has been successfully listed in Taiwan. The price of Boli's high-end black lack series is about 700 yuan, but the various configurations of the racket are not inferior to other brands of thousand-yuan high-end series, the 8888AX ghost knife in the black racket is good at attacking, and the middle rod uses a high carbon cloth with a strength of 40T, compared with the 20T-30T carbon cloth used in the general racket, its hardness is higher, the torsion resistance is stronger, and the price is more expensive. In terms of racket frame, Boli's unique black technology and three-time molding technology can ensure that different parts of the racket maintain different elasticity and hardness to the greatest extent, and the maximum tensile force bearing range of 30 pounds of the racket frame has reached the level of Li-Ning's racket of more than 1,000 yuan. In addition to high-end models, Boli's entry...

7

Score

78

popularity

10311
TOP.8

Wilson Wilson United States

Recommended series: Wilson Force BLX 8001, Wilson Brave BLX 8353 Founded in 1913, Wilson is a veteran sports brand, Wilson is famous for producing tennis rackets at home and abroad, and the net auction sales are the first in the world. With its own brand influence, it has achieved a large market share in the North American and European markets. Although the middle rod is generally not very hard, the overall feeling is not soft, especially the high-end feather racket using Powerrod technology, the middle rod directly extends through the inside of the handle to the bottom cover of the racket, and the feedback of the racket frame is more rapid and timely when the hand applies force, which is very suitable for the ball in front of the net. Wilson's badminton rackets are mainly for the North American and European markets, and the design style of the products is also European and American, which is especially reflected in the weight of the rackets, even if the rackets sold by Wilson are more than 500 yuan, the weight is generally about 3U, which is an order of magnitude heavier than the average level of 4U on the market, and does not meet the needs of Asian badminton lovers to play flexibly.

8

Score

76

popularity

10638
TOP.9

OLIVER Oliver Germany

Recommended series: Eurostar Series Oliver was born in Germany, and its badminton rackets are known for their extreme craftsmanship and long service life. Oliver's Flexon A badminton racquet won the 2001/2002 Best Racquet Award from the famous German badminton magazine Badminton Sport, and the Oliver P10 badminton racquet also won the 2003 European Sporting Goods of the Year Award. As a representative of European feather racket manufacturers, Oliver has the typical characteristics of traditional European feather racket brands: thanks to the early development of leading material technology, it was overtaken by the rapidly rising brands in Asia after the 90s and declined. In other words, these brands have gone through their golden age, with slow product updates and iterations, and old but mature technologies that use them. Oliver's current badminton rackets on sale are not rich, and there is no obvious racket system to speak of, and most of the rackets are aimed at beginner badminton enthusiasts. Oliver's Fresh3.0 is a mid-pole hard, offensive and defensible entry...

9

Score

75

popularity

14878

Brand Included Brand Claim

List of related product brands

Ranking of popular badminton racket brands

1 17388
Kason

Recommended models: TSF100TI, TSF105TI, TSF300TI In 1993, Kaisheng products officially passed the approval of the Chinese Badminton Association and became the official racket of the national competition, and Kaisheng participated in the drafting of the badminton equipment production standards of the Chinese Badminton Association, and from 1998, Kaisheng to China
2 16284
Victor wins

Recommended models: CHA-9500, TK15, BRS-12, JS-12 Shengli, also known as Victor, started with the production of badminton, is a well-deserved first brand of badminton in the Chinese world, and the product line has gradually expanded to all kinds of badminton-related products, and now Shengli is set up in many places around the world
3 15098
Kawasaki Kawasaki

Recommended models: One-star 3300i, four-star Master 700 Kawasaki originated from the Kawasaki Racket Company established in Tokyo, Japan in 1915, and was one of the first sporting goods companies in Japan to produce rackets. Back in 1973, Kawasaki made the world's first carbon racket, thus
4 14878
OLIVER Oliver

Recommended series: Eurostar Series Oliver was born in Germany, and its badminton rackets are known for their extreme craftsmanship and long service life. From the very beginning of the brand, Oliver has been committed to using high-tech materials to create rackets that are lighter and more torsionally resistant
5 14044
GOSEN Takami

Recommended models: Charm Sword Series, Ling Tianlong Series, Green Grab I./II. In 1951, Gaoshen started with the production of nylon synthetic strings, and later expanded its products to tennis strings, badminton strings and badminton rackets
6 13181
Yonex

Recommended models: ASTROX 77, VT-ZF2, ARC-11, DUORA10 Founded in Japan in 1946, Yonex has developed into a well-deserved leader in the badminton world today, and its stability and durability are its consistent impression in the hearts of badminton enthusiasts. More than 80% of the world's badminton is played
7 10638
Wilson Wilson

Recommended series: Wilson Force BLX 8001, Wilson Brave BLX 8353 Founded in 1913, Wilson is a veteran sports brand, Wilson is famous for producing tennis rackets at home and abroad, and the net auction sales are the first in the world. depend on
8 10311
Bonny Boli

Recommended series: Turbo 1300/1500, 1982F, BLACK MAMBA 2 Founded in Taiwan in the 80s of the last century, Boli had a good OEM cooperative relationship with many world brands such as Yonex in the early years
9 7254
LI-NING

Recommended models: N9 series, N7 series, N90 series For nearly 30 years, Li Ning has been dealing in all kinds of sporting goods, and its history of production and auction began in 2009 after the acquisition of the feather auction brand Kaisheng. Li Ning relies on Kaisheng's mature product production line, plus the brand is in

2025 badminton racket brand rankings

Yonex Japan

Victor wins Taiwan

LI-NING Beijing

GOSEN Takami Japan

Kawasaki Kawasaki Japan

Kason Fujian

Bonny Boli Taiwan

Wilson Wilson United States

OLIVER Oliver Germany

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