Recommended models: HeatGear Series, ColdGear Series, Under Armour 1257468, Under Armour 1320198
 
Under Armour, or UA, which started as a skinny sportswear, is a complete disruptor in the field of sports. Since signing NBA star Curry in 2013, UA's sales performance in North America has surpassed Adidas and become the world's second-largest sports brand after Nike. In Marvel's "Captain America" and "The Avengers", you can always see superheroes wearing UA saving the world, and in just a few years after entering the Chinese market, UA has opened nearly 100 new stores.
 
UA founder Kevin Plank is a former rugby player, and wet suits are of course commonplace, so they are more sensitive to perspiration, and his subsequent development of breathable and quick-drying fabrics is the origin of UA compression garments. UA opened up the sports tights market and now firmly holds the supremacy of the sports tights market with a 75% share.
 
UA's sports compression clothing was designed for athletes to improve performance in the early days, and the style and application scenarios were relatively simple, but now this sports compression clothing uses polyester fiber and spandex as the main fabric, which can provide sufficient wrapping and support for the muscles during sports, and keep the muscles active. After nearly 20 years of refinement and upgrading, Under Armour's tights have evolved into different series: "Hot Clothing" (above 24 degrees), "Four Seasons Clothing" (12-24 degrees) and "Cold Clothing" (below 12 degrees) to meet the needs of different sports.
 
UA's "hot clothing series" is named after HeatGear, focusing on light and breathable, mainly designed to speed up heat dissipation and sweat management, suitable for all kinds of strenuous exercise, and is also UA's largest sales and highest-rated tight-fitting clothing, Armour close-fitting series is the main representative of the "hot clothing series". In order to prevent odor and enhance breathability, Armour uses stretch mesh fabric for key parts such as armpits, so that the athlete's body can directly feel the sense of breathability.
 
ColdGear cooling equipment takes more into account the need for warmth, using UA's exclusive thermal insulation technology, compared with down, the cold clothing is lighter in weight and smaller in size, and the energy cotton fabric has the comfort of cotton clothes, and the quick-drying performance is 5 times that of ordinary cotton, which can keep the skin dry at any time even in cold weather. The "Four Seasons Clothing Series" is relatively versatile, can meet the needs of various intensities of exercise, and is suitable for wearing at various ambient temperatures.
 
UA's tight-fitting quick-drying clothes are very bold and even radical in the use of new technologies, which also makes UA the brand that uses all kinds of cool technologies the most, but there will inevitably be a lot of experimental products and marketing concepts in them, and consumers should not be overly superstitious when buying. As a functional sports product, the official website price of an ordinary tights in UA is between 300-500 yuan, and the non-outdoor brand Under Armour is suitable for daily fitness and exercise.