3CE is a beauty brand owned by Stylenanda in South Korea, Stylenanda started by selling clothing, and has now developed into the largest online store brand in South Korea, and 3CE is a makeup brand that gradually evolved because of the delicate and special makeup of clothing models. Like many Korean makeup brands, 3CE's "Miss You" lipstick has become popular all over Asia with the help of the 2012 hit Korean drama "Miss You", and now its sales are even several times higher than that of the clothing department. In 2018, L'Oréal spent $375 million to buy a 70% stake in Stylenanda, and 3CE officially became a member of the L'Oréal Group.
The makeup style of 3CE combines the characteristics of Korean and European and American makeup, with white and tender base makeup with nude and earthy makeup, and more attention is paid to eye makeup and facial shadows and contours. It is not as aggressive as European and American makeup, and it is more cold and cool than Korean makeup. Its blush is naturally also popular in pumpkin color and bean paste. Although it is a color with a dark color, it has a high color rendering, which is suitable for people who like blush to have a more presence, and it is also more suitable for people with pale skin.
TAKE A LAYER MULTI POT is a series of cream blushes, compared to Visee and other brands of blush cream, 3CE this product is significantly firmer, although not oily, but smooth and easy to spread, the makeup effect has a soft mist. As a Korean brand, 3CE also uses cushion technology into the blush, the cushion blush is equipped with a soft cushion puff, light pressure to pick the color, the color rendering, the makeup effect is moist and comfortable, whether it is on or touch-up makeup is very convenient, although not more durable than powder blush, but it is enough to use for a long time.
It is worth noting that at present, 3CE can only be purchased offline at Sephora or through e-commerce platforms in China, the official Chinese translation is Sanxi Yu, and the 3CE counters opened by many shopping malls are actually Hubei brand 3 CONCEPT EYES (third eye), please pay attention to identification when buying. The average price of 3CE blush is about 100 yuan.