In the world of makeup, luxury brands and established beauty brands have their own places, and the eponymous brands founded by celebrities such as Kat Von D and Kylie Cosmetics have sprung up and stirred up the market. Iraqi-American Huda Kattan, a world-class beauty blogger with tens of millions of followers, founded Huda beauty in 2013 with a flamboyant and intense style. Huda beauty has a good reputation for quality and color, so it is sold well in the Middle East, Europe and the United States.
 
Matte lip gloss has been a big hit in recent years, but the "matteness" varies from one brand to another, ranging from silky glossy to dark, dry tones. Huda beauty's lip gloss is distinctive, and the Liquid Matte series is the epitome of extreme matteness, with high saturation, suitable for users who prefer a pure matte texture without deep lip lines. The 16 shades are generally heavy and gorgeous, especially suitable for users who like European and American makeup and thick lips.
 
However, the most popular among Asians is still the regular shade. icon is the star shade, while Cheerleader, Trendsetter, etc., are suitable for Asians. icon as a daily color, the bean paste is pink and purple, the color is low-key but white, not picky, but it belongs to the type of thousands of people and thousands of colors, which tests the overall matching of makeup. If the upper mouth is red and earthy, it is cold and heavy, which is suitable for European and American deep makeup, which can produce a sense of coldness and a bit of aggression. If the pink purple bean paste is slightly orange, and then accompanied by light makeup, it can give a gentle and intellectual temperament unique to women. The color rendering of the other shades is relatively stable, and the Cheerleader is a chia red, with a matte texture that adds to the aura, which is suitable for creating a full-bodied and thick lip with full tension. As a European and American brand, Huda naturally has no shortage of bold colors, Trophy Wife is pink and purple, grayish brown, giving people a sense of cold charm, and after the upper lip, it becomes a blackened character in the stage play. Medusa is a very gray pink color, with silver gray or other violet and blue exaggerated hair colors, and the portrait of the punk youth is revealed. Both of these colors are suitable for more exaggerated show-like makeup, which is generally not easy for Asians to control.
 
Matte lip gloss is generally dry and sticky and not easy to apply, while Huda lip gloss is quite smooth and has strong fluidity, and it dries after tens of seconds, so there is enough time to correct it after applying the lips, and it is easy for novices to grasp. After makeup, it has a matte effect, strong color holding ability, drinking water without sticking to the cup, as long as you don't rub your lips directly, you don't need to worry about fading. However, Liquid Matte is more visible for lip lines, so users with poor lip condition should use it with caution. In Huda Beauty's online store, a single lip gloss costs $27 (about 185 yuan), and a 16-count gift box costs $260 (about 1,800 yuan).
 
If you prefer a matte texture but have deep lip lines, you may want to try Huda beauty's new Demi Matte series, which is a creamy texture, slightly moisturized after drying, not completely matte, and has a higher moisturizing effect.