Too Faced is one of America's most iconic fun, color-based makeup brands, and is making a splash on social media with food-themed eyeshadow palettes and colorful and smooth blushes.
 
Born This Way Foundation is one of Too Faced's must-have products. Among the high-coverage and high-pigmentation base makeup products that have been popular in the United States in recent years, Born This Way, which advocates natural makeup, is somewhat unusual, and the texture is biased towards Japanese base makeup, which is also loved by many Asian users. Its coverage is mainly based on even skin tone and covering redness, with a slight glossy feeling, and at the same time has a certain oil control effect, which is more suitable for oily skin, and dry skin may appear dry.
 
In 2016, Too Faced released a series of peach-themed makeup products, including a PEACH PERFECT FOUNDATION, packaged in a pink plastic hose with a pronounced peach scent that makes people feel happy. The texture of the peach foundation is creamy and has more coverage, but it is still a dry powder and is not suitable for dry skin. Too Faced is mainly sold through the official website and Sephora, and the liquid foundation is about 300 yuan per stick.