Armani's base products are outstanding, and its power foundation and glowing natural foundation are among the best among the foundation products. The "Ultimate Concealer" is Armani's flagship concealer, with its unique Micro-Fil™ color correction technology blending and layering colors to make the concealer look yellowish, and the upper face can effectively adhere to the skin, thereby correcting uneven skin tone and facial imperfections. In addition to the skin tone concealer shade, this concealer also comes in an orange shade to expertly correct severe dark circles.
The Ultimate Concealer has a light and moisturized texture, high skin fit, and no mottling and powder after long-term makeup, and the concealer is extremely shiny after mixing with oil, and the makeup effect is clear and natural, and the skin is not overburdened. The texture is very light and the coverage is relatively weak. This product can only cover some minor imperfections, for dark imperfections such as redness, acne scars, severe sun spots, etc., this product has weak coverage and cannot be covered at one time, and needs to be repeated and stacked.
When it comes to staying power, this concealer is no match for thicker concealers, and acne scars, blemishes and dark circles begin to appear after a few hours of wear. For its moisturization and coverage, this product is more suitable for normal skin, mixed or dry skin, and is more suitable for users with no serious skin blemishes. Because this product dries quickly after being applied to the face, the requirements for the proficiency of makeup techniques are high, and it may not be suitable for novice makeup users.
In parallel with the launch of the Power Fabric Foundation, Armani also launched a range of liquid concealers. Power Concealer is similar in texture to concealer, wetter, fluid, and spreadable; In terms of coverage, "blue is better than blue", which is slightly higher than concealer. However, the finish is heavier and not as sheer as concealer. Both have their advantages, with concealer being more suitable for users with fewer facial blemishes, while concealer is suitable for those with more facial blemishes, depending on their situation.
Giorgio Armani is similar to Chanel in terms of brand tonality, both of which are from clothing design brands, and later added makeup and skin care product lines. COMPARED TO CHANEL, ARMANI'S MAKEUP PRODUCTS ARE MORE BRILLIANT, RANKING IN THE FRONT ROW OF THE BASE MAKEUP INDUSTRY, AND ITS FOUNDATION PRODUCTS ARE NOT INFERIOR TO PROFESSIONAL MAKEUP BRANDS SUCH AS BOBBI BROWN, M.A.C, AND NARS. There is not much difference between the price of "Ultimate Concealer" and "Power Concealer", both in the range of 290-350 yuan, compared with Chanel's concealer products, Armani concealer has a higher repurchase rate and is more cost-effective.