When it comes to furniture, we have to mention IKEA. For the past five years, IKEA has firmly held the number one position in the global furniture industry. With the brand concept of "providing a wide range of beautiful and practical household products that are affordable to the general public", IKEA is the most successful home furnishing retail company in the world.
 
IKEA's products have a distinctly Nordic style, adhering to the concept of "democratic design", which combines beauty, practicality, quality, sustainability and low price. At the same time, IKEA cooperates with many internationally renowned designers, and its products have won many design awards such as Red Dot. Most of its products are designed as simple kits that can be assembled by consumers themselves, are much smaller in size than finished furniture, and have lower costs for packaging, storage and shipping, making them extremely cost-effective.
 
IKEA has production locations all over the world, and has established a testing center in Shanghai, which has passed CNAS and CPSC certification, and the durability and environmental protection of the products are highly guaranteed. Even a single toy is rigorously tested before leaving the factory to ensure that it does not threaten the safety of children. At present, IKEA has a total of 24 branches in Beijing, Shanghai, Guangzhou and other cities in China, but online purchases are only available in Shanghai.