According to Xiaomi's official statistics, from the end of 2013 to the end of 2016, the sales volume of Xiaomi mobile power banks, which were only on sale for three years, reached 55 million, with sales of more than 4 billion, making it the world's largest mobile power brand in terms of shipments. In foreign countries, Xiaomi mobile power supply is also a highly sought-after item, and its popularity is no less than that in China.
Since Xiaomi entered the field of mobile power supply, it has almost single-handedly lowered the price of mobile power supply. At present, the price war in the power bank market is in full swing, and Xiaomi's price advantage in the early years has gradually been covered, and the price of products with the same capacity is not as low as that of brands such as Yubo and Romas. However, Xiaomi uses Zimi's core technology, and the board-end conversion rate is as high as 93%, which is still cost-effective in the field of mobile power. Xiaomi power bank has always used the classic anodized aluminum alloy shell, visually unified and beautiful, dirty and scratch resistant, C-shaped chamfered design increases the comfort of handholding, is the signature design of Xiaomi power bank.
In 2016, Xiaomi launched the second generation of power banks. Compared with the first generation, the circuit chip has been upgraded in the second generation, and the original price has been maintained. The main difference between several 2nd generation products is reflected in the power and port, the 2nd generation power bank has a power of 5000mAh, 10000mAh, 20000mAh ordinary version and a high-end version with a power of 10000mAh. Among them, the power of 5000mAh PLM10ZM does not support fast charging, the price is only 49 yuan, and the rest of the products all support fast charging protocol. 10000mAh is divided into normal version and high-configuration version, the high-configuration version adds a Type-C port, and the thickness is slightly reduced, but the price has increased from 79 yuan to 139 yuan for the ordinary model.
Xiaomi power bank can be described as inexpensive, but the market is flooded with fake Xiaomi power banks, and the news has reported more than one fake "Xiaomi" power bank explosion, consumers must choose a reliable official purchase channel when purchasing.
