Affiliated to Amorepacific Group in South Korea, Hera Cushion BB Cream is its star product for a high-end makeup and skincare brand that perfectly combines art and science
HERA is an integrated cosmetics brand that relies on innovative cell science to promote skin activation, and based on this, we have developed specialized products that can perfectly solve different skin problems. Through products containing the essence of cell science, such as skin source radiance/serum, skin source radiance/moisturizer, snow clear special effect whitening serum, skin tightening and anti-wrinkle serum, etc., it solves various women's skin problems such as dry skin, dullness, oily pores, whitening, elasticity, wrinkles, etc.
Amorepacific Institute of Technology Michium, the place where HERA science was born, and Amorepacific Institute of Technology Michium, which was designed by world-renowned architect Alvaro-siza, is the best work created under the guidance of Amorepacific's corporate ethics, which values cultural and artistic values. At Michium, which injects inspiration into researchers and satisfies cultural perceptions, HERA's science of beauty was born.
Cells are the most perfect and stable structure that can be called the essence of life. In 1995, after more than 30 years of intensive research on cellular activity and physiologically active substances, HERA, which embodies the essence of skin science, was born based on the philosophy of beauty, which is linked to the root of life.
In order to get in touch with the skin at close range, HERA continues to combine research in various fields into cosmetic technology, anticipating and leading the new changes brought about by this technological convergence in advance. HERA has pioneered the history of innovative cell science with its leading technology in studying the body's foundational skin cell environment.
HERA has completed the cellular biotechnology ™ that presents different effects by studying cells, which are the root of skin life activities, and simulating ingredients similar to skin, and rapidly assimilating them into skin. With the aim of promoting cell activation and communication, HERA developed™ the world's first cell mimic, and has been innovated and evolved. ™ The HERA Dermal Active Treatment with cell-bio™ technology maximises the skin's own vitality to create beautiful, youthful skin that is clear and unguessable for age.
